Описание: Go beyond the horizon with Perspective Sketching. This book offers a command of the basic principles of perspective that is essential to creating dynamic, plausible compositions. With a user-friendly approach, this step-by-step guide will help you master the basics like scale drawing, contour line drawing, linear perspective, tone and texture, and more. Freehand skills like intuitive perspective and concept sketching help you to deepen your technique. Artist and designer Jorge Paricio also includes lessons on working with 3-D modeling in SketchUp and painting in Photoshop and provides a full chapter in blending traditional hand skills with digital media. This effective technique that draws on a broad sense of artistic qualities, coupled with mastering perspective, creates a sketching book unlike any other.
Описание: This practical reference helps designers prepare their data so that optimal results can be achieved in each step of the pre-print and production processes. Clearly structured chapters on “Paper,” “Printing Techniques,” “Typography,” “Trapping,” “Color,” “Image Editing,” and “PDF” as well as abundant descriptive graphics impart essential knowledge in a comprehensive way. From the traits of various types of paper to the recommended settings when exporting data into a print-ready PDF, the book thoroughly explains both opportunities and hurdles in pre-print and production. In short, the book shows all designers how to create the best-possible print product.
Описание: Getting colour and print quality right is one of the biggest challenges for designers, especially when faced with quickly changing technologies, platforms and processes. The complexities of colour and print management have grown in the wake of these new technologies and designers are often left without any guidance. This practical and comprehensive handbook provides designers with just that - guidance. This all-inclusive source covers everything from choosing colour combinations to choosing the best paper and printing methods for your job. "Graphic Designer's Print and Color Handbook" brings tips and discussions on these subjects to you through visuals and easy-to-understand text. No detail is left out, making this an essential text to have next to your workstation everyday.
Название: Graphic Designer`s Color Handbook ISBN: 1564969355 ISBN-13(EAN): 9781564969354 Издательство: Rockport/Rotovision Цена: 4191 р. Наличие на складе: Поставка под заказ.
Описание: Colour is one of the most essential as well as one of the most challenging elements of good design. And getting colour right is one of the greatest hurdles faced by graphic designers today. As new technologies such as computer monitors, digital photography and digital printing have evolved, the complexities of colour management have grown. This handbook offers the designer a trouble-shooting guide for all aspects of colour usage and management. To help the reader to avoid common mistakes and inaccuracies before beginning a project, the book begins by walking the reader through the basics of colour theory. From there it moves methodically through the design process, covering everything from choosing colour combinations and executing management techniques to designing with colour on the Web and obtaining optimal printing results. Conceived as a companion volume to "The Graphic Designer's Digital Printing and Prepress Handbook" and "Digital Photography for Graphic Designers", this book offers the designer a resource for questions and issues relating to colour.
Описание: Covering every aspect of using digital photography in design projects from FPO (For Placement Only) to printing and beyond, this essential primer contains everything designers need to stay competitive in this fast-changing industry. Producing flawless images on Internet time is the new requirement for competitive success in today's design market. For graphic designers, that increasingly means leaving the world of traditional photography behind and "going digital." While digital photography enables speed, efficiency, and higher quality imaging, learning how to use and manage it effectively can often be a painstaking-if ultimately rewarding-process.
Название: Graphic Designer`s Colour Handbook ISBN: 1592530559 ISBN-13(EAN): 9781592530557 Издательство: Rockport/Rotovision Рейтинг: Цена: 2374 р. Наличие на складе: Поставка под заказ.
Описание: New in paperback. This practical and comprehensive book offers a troubleshooting guide designers can turn to for answers about all aspects and every step of colour use and management.
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