Eat me Successful, Seductive food packaging design
Новое издание
Название: Successful Food Packaging Design ISBN: 2940361339 ISBN-13(EAN): 9782940361335 Издательство: Rockport/Rotovision Цена: 3036.00 р. Наличие на складе: Поставка под заказ. Описание: "Successful Food Packaging Design" features insights from professionals working within food packaging graphics design, and essays exploring the practical and psychological issues governing successful work. It also takes three international design groups working in the field as case studies for in-depth analysis, following the designers through the process, from brief to launch. "Successful Food Packaging Design" showcases the most delectable international food packaging graphic design: from designer lines such as Phillippe Starck's bottled water, to the pop kitsch of Japanese sweet wrappers, super-branded icons to in-house lines and own brands, this book will satisfy the most insatiable of graphic consumer's appetites. It is a must-consume for designers working within the field of food packaging as well as those from the wider field with a hunger for visual stimulation. Now available in paperback "Successful Food Packaging Design", this book was titled "Eat Me" in its original hardback.
Описание: This book offers designers a vast collection of inspiring and innovative graphic works from the world of music. The main emphasis is on music graphics including album/CD covers and inside spreads, packaging, posters, and other sales materials from the past decade.
Music makes the world go 'round, and great album designs generate sales for the record companies that back the artists. By showing diverse album graphics from the last decade, designers get a glimpse into what makes or breaks album sales and just how risky the content can be before it goes too far. Many designers hope to break into the music business by way of design, and this collection will offer insight and inspiration for those venturing in. This book is a compendium of all types of graphically appealing album art, covering all kinds of music and music developers.
Название: Promotional Packaging & Design ISBN: 8493650811 ISBN-13(EAN): 9788493650810 Издательство: Prestel Publishing Limited Цена: 3958.00 р. Наличие на складе: Нет в наличии.
Название: Design Matters: Packaging 01 ISBN: 1592533426 ISBN-13(EAN): 9781592533428 Издательство: Rockport/Rotovision Рейтинг: Цена: 2579.00 р. Наличие на складе: Поставка под заказ.
Описание: This book focuses on developing, creating and implementing package designs, while others in the series dissect brochures, logos, publications, and letterhead systems.
Автор: Bill Stewart Название: Packaging Design (pb) ISBN: 1856695255 ISBN-13(EAN): 9781856695251 Издательство: Thames & Hudson Рейтинг: Цена: 1898.00 р. Наличие на складе: Поставка под заказ.
Описание: States that packaging design became established as a specialist discipline in the 1960s. This book describes the design process from concept creation to production, including the important considerations of brand development and the designers obligations and responsibilities to the environment.
Название: Packaging Graphics and design ISBN: 1564968170 ISBN-13(EAN): 9781564968173 Издательство: Rockport/Rotovision Цена: 2883.00 р. Наличие на складе: Поставка под заказ.
Описание: Presents the boldest and most eye-catching packaging designs from around the world, using standard and non-standard materials, and covering food, consumer product, corporate promotions and retail. The volume includes brief captions about the design concept and execution.
Описание: The suggestive power of packaging as a communication tool. Packaging is the face of a product. Packaging not only gives a product its visual identity, but it can also determine where that product is placed on a crowded store shelf and can be the crucial factor in determining our decision to buy. Over the last few years, however, the understanding of the role of packaging has changed. In the past, packaging was thought of as an extension of the product's print advertising campaign - as a mere projection screen for established logos and brand messages. Today, packaging is considered to be a self-contained facet of an overall communication concept. Boxed and Labelled 2 documents the main strategic directions that exist in current packaging design - all of which address a longing for truthfulness. One of these directions is an increased tendency to emphasize the tried and true values of a product, for example, with a retro look that aims for an Ah, just like grandma used to make! reaction. Another direction is down-to-earth rather than in-your-face packaging, including unostentatious solutions made of recycled paper that play up a product's connection to nature. On the other end of the design spectrum, there is also packaging that gives a product a distinct look and feel through a very playful use of graphic design, patterns, and illustration. Because our relationship to food products has changed so drastically in the last few years, especially in regard to the importance we place on the source and quality of ingredients, the majority of the examples in Boxed and Labelled 2 are food-related. But other examples from a wide spectrum of products also highlight the traits that distinguish those on the cutting edge of the evolution in packaging concepts. Although the work in Boxed and Labelled 2 ranges from minimalistic to whimsical, from clear-cut to ambiguous, all of the featured examples deliver their own unique brand values and experiences. With its inspiring and entertaining selection of products that stand apart in the competitive marketplace, this book is a compelling exploration of the communication power of stateof-the-art packaging design today.
Автор: van Uffelen, Chris Название: Packaging Design ISBN: 303768139X ISBN-13(EAN): 9783037681398 Издательство: Thames & Hudson Рейтинг: Цена: 4942.00 р. Наличие на складе: Поставка под заказ.
Описание: Product packaging is much more than just a kind of container made of glass, wood oder plastic protecting its contents: it is also the face of the product. Like the facade of a building, the package gives an impression of what lies behind it.
Автор: Charlotte Rivers Название: CD-ART: Innovation in CD Packaging Design ISBN: 2888930137 ISBN-13(EAN): 9782888930136 Издательство: Rockport/Rotovision Рейтинг: Цена: 2151.00 р. Наличие на складе: Поставка под заказ.
Описание: The best-selling CD-Art captures the finest CD cover and packaging design from around the world, and provides an international showcase of innovative work. This timely updated version of the original hardcover book looks at developments in the music industry today, and includes new work produced for the growing download market.
Название: Successful Food Packaging Design ISBN: 2940361339 ISBN-13(EAN): 9782940361335 Издательство: Rockport/Rotovision Рейтинг: Цена: 3036.00 р. Наличие на складе: Поставка под заказ.
Описание: "Successful Food Packaging Design" features insights from professionals working within food packaging graphics design, and essays exploring the practical and psychological issues governing successful work. It also takes three international design groups working in the field as case studies for in-depth analysis, following the designers through the process, from brief to launch. "Successful Food Packaging Design" showcases the most delectable international food packaging graphic design: from designer lines such as Phillippe Starck's bottled water, to the pop kitsch of Japanese sweet wrappers, super-branded icons to in-house lines and own brands, this book will satisfy the most insatiable of graphic consumer's appetites. It is a must-consume for designers working within the field of food packaging as well as those from the wider field with a hunger for visual stimulation. Now available in paperback "Successful Food Packaging Design", this book was titled "Eat Me" in its original hardback.
Автор: Janice Kirkpatrick Название: New Packaging Design ISBN: 1856696138 ISBN-13(EAN): 9781856696135 Издательство: Thames & Hudson Рейтинг: Цена: 4117.00 р. Наличие на складе: Поставка под заказ.
Описание: Traditionally a means of preserving, protecting and promoting products, the rise of environmental issues and globalization mean that packaging designers must do more to create innovative solutions that are also sustainable. This book shows how packaging design has changed to meet the demands of this different context.
Описание: Through a selection of diverse examples, this book examines how packaging is designed to appeal to specific groups based on gender, age, socio-economic group, disposable income, profession and shopping habits. It also includes case studies and interviews with designers and brand owners which explain how and why specific choices have been made.
