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Lessons from the Edge: Survival Skills for Starting and Growing a Company, Matthews, Jana;Dennis, Jeff


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Автор: Matthews, Jana;Dennis, Jeff
Название:  Lessons from the Edge: Survival Skills for Starting and Growing a Company
Перевод названия: Яна Мэттью: Уроки с переднего края
ISBN: 9780195168259
Издательство: Oxford Academ
Классификация:
ISBN-10: 0195168259
Обложка/Формат: Hardback
Страницы: 288
Вес: 0.59 кг.
Дата издания: 01.07.2003
Язык: English
Иллюстрации: Black & white illustrations
Размер: 241 x 164 x 28
Читательская аудитория: Professional & vocational
Подзаголовок: Survival skills for starting and growing a company
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Англии
Описание: Entrepreneurs often struggle with many aspects of business: planning and financing company growth, creating a company vision, recruiting, leading, and managing people, as well as personal costs. In Lessons from the Edge, more than 50 business owners and entrepreneurs offer a wealth of
real-life stories--in their own words--that provide rare insights about keeping a company healthy and growing.
Here is a unique collection of first-person accounts by entrepreneurs who describe their mistakes in business and the lessons they have learned as a result. The stories cover a wide range of experiences from the trials and tribulations of partnerships, to the loss of key customers, theft,
finding and retaining employees, and the personal cost of living on the edge. The authors have drawn on interviews with more than 50 entrepreneurs, all of whom are under 45 years of age and are founders or presidents of companies with revenues over $1 million and growing rapidly. They volunteered to
share their stories, describing why they lost or almost lost their companies, what they did wrong, and the lessons they have learned. Their narratives are full of mistakes, failure, courage, moments of realization, and timely moves that saved the day. Every company owner will find these accounts
insightful, compelling, and occasionally gut wrenching, especially because most face similar challenges and live with the reality that they too could fall off the edge.
This instructive and inspiring book brims with lessons for all business owners about courage, persistence, and survival. Lessons from the Edge is an essential read for both established and prospective entrepreneurs.

Дополнительное описание: Кол-во стр.: 224
Формат: 234 x 156 x 25
Дата издания: 2003
Страна: USA
Круг читателей: general; academic, specialist; research, professional
Вес: 591





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