Managing Strategic Innovation and Change, Tushman, Michael; Anderson, Philip C.
Название: Managing Strategic Innovation and Change: A Collection of Readings ISBN: 0195100115 ISBN-13(EAN): 9780195100112 Издательство: Oxford Academ Цена: 5421 р. Наличие на складе: Поставка под заказ. Описание: This guide to managing strategic innovation and change should be suitable for MBA and advanced undergraduate students of technology management, R&D management or innovation management.
Автор: Mootee Idris Название: Design Thinking for Strategic Innovation ISBN: 1118620127 ISBN-13(EAN): 9781118620120 Издательство: Wiley Рейтинг: Цена: 4899 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix.
Автор: Afuah, Allan Название: Strategic innovation ISBN: 0415997828 ISBN-13(EAN): 9780415997829 Издательство: Taylor&Francis Рейтинг: Цена: 9618 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In a fast-changing business environment, those firms that want to remain competitive must also be innovative. It often entails changing the rules of the game. This title demonstrates how to create and appropriate value using these `new game` strategies. It includes quantitative examples of successful strategies, as well as descriptive cases.
Описание: Building on the success of the Second Edition with 19 new chapters, Managing Innovation and Change showcases the best work of thinkers writing in this
area and provides a coherent picture of key ideas and concepts to have emerged from this exciting field. Frequently radical and intentionally provocative in terms of topic and treatment,
the book: - covers the increasing diversity of pressures to which modern enterprises are subjected; - reviews some of the more persistent acronyms to which the art of management is
increasingly prone; - examines the nature of innovation; - looks at the broader issues surrounding change, and - turns to those attributes of leadership which are consistent with the
successful management of innovation and change.
Автор: Mayle Название: Managing Innovation and Change: Third Edition ISBN: 141292250X ISBN-13(EAN): 9781412922500 Издательство: Sage Publications Рейтинг: Цена: 8133 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Covers the diversity of pressures to which modern enterprises are subjected, reviews some persistent acronyms to which the art of management is prone; examines the nature of innovation; looks at the issues surrounding change; and turns to those attributes of leadership which are consistent with the successful management of innovation and change.
Описание: The majority of existing innovation textbooks either discuss innovation in an all to general way or lean towards a general management or technology
perspective. This book combines the fields of marketing and innovation management, acknowledging that marketing plays an important and proactive role in radical product, brand and
market innovation processes. Structured around two key themes - 'Knowledge, Processes and Capabilities for Market Creation' and 'Co-Creation of Meaningful Experiences with
Customers', this book fills an important gap in the market.
Описание: A comprehensive text for the Technology and Innovation Management course. It offers an approach that synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis.
Автор: Tushman, Michael L. (Hettleman Professor of Manage Название: Managing Strategic Innovation and Change ISBN: 0195135776 ISBN-13(EAN): 9780195135770 Издательство: Oxford Academ Цена: 9037 р. Наличие на складе: Поставка под заказ.
Описание: The second edition of this successful book addresses how technologies evolve and how they drive the need for organizational change and adaptation.
Описание: Frederick Betz is one of the original creators of "technology management" and was Director of the TM program at the NSF. His first book on Management of Technology published by Prentice Hall 16 years ago has been acknowledged as setting the foundation for the subject. Betz further helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation. With this third edition he will bring the subject inline with current business strategy. This edition will present information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Planned for inclusion will be a greater discussion of how science and technology interact with the global economy.
Описание: Attempts to establish the links between strategic competencies, knowledge management, organisational learning and innovation - specifically, how an organisation identifies, assesses and exploits its competencies, and translates these into new processes, products and services.
Автор: Burgelman, Robert A. Christensen, Clayton M. Wheel Название: Strategic management of technology and innovation ISBN: 0071263292 ISBN-13(EAN): 9780071263290 Издательство: McGraw-Hill Рейтинг: Цена: 9981 р. Наличие на складе: Поставка под заказ.
Описание: Strategic Management of Technology and Innovation. This book uses a combination of text, readings and cases to bring to life the latest business research into technology and innovation.
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