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The Wal-Mart Effect, Charles Fishman


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Автор: Charles Fishman
Название:  The Wal-Mart Effect
ISBN: 9780713998252
Издательство: Random House - Penguin
Классификация:
ISBN-10: 0713998253
Обложка/Формат: Paperback
Страницы: 304
Вес: 0.00 кг.
Дата издания: 04/05/2006
Читательская аудитория: General (US: Trade)
Поставляется из: Англии
Описание: Its coming to a town near you. Wal-Mart is the biggest company on earth, ever. Each year 7.2 billion people shop there thats more than one visit for every person on the planet.

Its expanding across the globe from Brazil to Eastern Europe to the UK in the form of Asda. Everyone loves its low prices. But whats the real cost of getting a bargain? The Wal-Mart Effect takes us up the shopping aisles and into the amazing and alarming world of the most successful superstore in history.

Charles Fishman has gained unprecedented access to this notoriously secretive business to expose the shocking extent of its influence on what we buy and how we live. Interviewing high-level ex-executives, traveling among suppliers (from purveyors of toothpaste to pickled gherkins) and uncovering the places where its influence is felt on fields and forests, he brings us the hidden voices from Planet Wal-Mart. Exploring every aspect of this consumer monolith, he shows that its silent power is now so great it can determine everything from the design of deodorant available in the US to what the lives of farm-raised chickens will be like and the hours Chinese bicycle-makers must work.

Now Wal-Mart is almost incapable of being challenged, what will the long-term impact of these vast concrete stores be on our towns and cities, on wages and working conditions, on smaller shops, the idea of choice and on our world?




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