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Everything i know about sales success: the world`s greatest business minds reveal their formulas for winning the hearts and minds, Gschwandtner


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Автор: Gschwandtner
Название:  Everything i know about sales success: the world`s greatest business minds reveal their formulas for winning the hearts and minds
Перевод названия: Все, что я знаю о коммерческом успехе
ISBN: 9780071473873
Издательство: McGraw-Hill
Классификация:









ISBN-10: 0071473874
Обложка/Формат: Hardback
Страницы: 256
Вес: 0.50 кг.
Дата издания: 01.06.2006
Серия: Sellingpower library
Язык: English
Иллюстрации: Black & white illustrations
Размер: 237 x 160 x 21
Читательская аудитория: Professional & vocational
Подзаголовок: The world`s greatest business minds reveal their formulas for winning the hearts and minds
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Поставляется из: Англии
Описание:

Stay on top of the sales game with strategies from the worlds biggest leaders

The art and science of selling has never been more complex, demanding, or potentially lucrative. As a sales professional, you know that staying ahead of the game means continually educating yourself-both in the successful techniques that have stood the test of time and about the freshest new ideas on everything-from generating leads to creating trust, from branding your business to closing the deal.

Thats why Everything I Know About Sales Success is so helpful. Its full of powerful insights and strategies from the nations top-selling individuals and companies on everything from providing customer service to branding. Youll discover:

  • How top CEOs like Citigroups Sandy Weill and Merrill Lynchs David Komansky rose to the top-and how they sell from behind the big desk
  • Eight ways to become more Trump-like in your sales career
  • Sales and marketing concepts that led Michael Dell and his company to the undisputed leadership position in the PC industry
  • Arnold Schwarzeneggers lessons for flexing your selling muscles
  • Nine management tips from Intels Andy Grove

Whether youre starting at the bottom or have the top office in view, the collective experiences and strategies that propelled these driven people up the corporate ladder can serve as an invaluable guide, helping you to win the hearts and minds of your own customers, break new ground, and eventually set the path for others to follow.




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