The Business of Tourism Management, John Beech

Автор: Lee-ross, Darren Lashley, Conrad
Название: Entrepreneurship and small business management in the hospitality industry
ISBN: 0750684488 ISBN-13(EAN): 9780750684484
Издательство: Taylor&Francis
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Цена: 6175.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Small businesses are the backbone of the tourism and hospitality industry. This book takes an intuitive step-by-step progression through various stages of the entrepreneurial process: context, theoretical perspectives and definitions; concept to reality; the business plan; and growth and the future.

Автор: Richard Normann
Название: Service Management : Strategy and Leadership in Service Business, 3rd Edition
ISBN: 0471494399 ISBN-13(EAN): 9780471494393
Издательство: Wiley
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Цена: 6336.00 р.
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Описание: In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations.

Автор: Buckley, Ralf
Название: Adventure tourism management
ISBN: 185617834X ISBN-13(EAN): 9781856178341
Издательство: Taylor&Francis
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Цена: 3828.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The academic study of the Adventure Tourism is rapidly increasing in popularity, with research beginning to focus on it heavily. This book offers a comprehensive look at this multi-million dollar industry sector from a variety of perspectives relevant to the teaching of tourism.