Контакты/Проезд  Доставка и Оплата Помощь/Возврат
История
  +7(495) 980-12-10
  пн-пт: 10-18 сб,вс: 11-18
  shop@logobook.ru
   
    Поиск книг                    Поиск по списку ISBN Расширенный поиск    
Найти
  Зарубежные издательства Российские издательства  
Авторы | Каталог книг | Издательства | Новинки | Учебная литература | Акции | Хиты | |
 

Dealing with darwin, Moore, Geoffrey A.



Варианты приобретения
Цена: 1919р.
Кол-во:
 о цене
Наличие: Отсутствует. 
Возможна поставка под заказ. Дата поступления на склад уточняется после оформления заказа


Добавить в корзину
в Мои желания

Автор: Moore, Geoffrey A.
Название:  Dealing with darwin
Перевод названия: По Дарвину
ISBN: 9781591842149
Издательство: Random House (USA)
Классификация:
ISBN-10: 159184214X
Обложка/Формат: Trade Paperback
Страницы: 304
Вес: 0.281 кг.
Дата издания: 27.05.2008
Серия: Business&Econ / Skills
Язык: English
Размер: 21.49 x 13.97 x 2.01
Поставляется из: США
Описание: The Darwinian struggle of business keeps getting more brutal as competitive advantage gaps get narrower and narrower. Anything you invent today will soon be copied by someone else--probably better and cheaper.

Many companies thrive during the early stages of their life cycle, only to fall slack during periods of inertia and die out while others surge ahead. But as Geoffrey Moore shows, some notable companies have figured out how to deal with Darwin in their mature years--making changes on the fly while fending off challenges from every quarter.




Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets

Автор: Moore Geoffrey A.
Название: Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hypergrowth Markets
ISBN: 0060745819 ISBN-13(EAN): 9780060745813
Издательство: HarperCollins USA
Рейтинг:
Цена: 2030 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Hypergrowth markets are explained and explored in a book offering specific answers as to how companies can develop markets for their products, how they can sustain this growth, and how they can survive the inevitable downturns.

Crossing the Chasm, 3nd Edition

Автор: Moore Geoffrey A.
Название: Crossing the Chasm, 3nd Edition
ISBN: 0062292986 ISBN-13(EAN): 9780062292988
Издательство: HarperCollins USA
Цена: 4544 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

The bible for bringing cutting-edge products to larger marketsnow revised and updated with new insights into the realities of high-tech marketing

In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cyclewhich begins with innovators and moves to early adopters, early majority, late majority, and laggardsthere is a vast chasm between the early adopters and the early majority. While early adopters are willing to sacrifice for the advantage of being first, the early majority waits until they know that the technology actually offers improvements in productivity.

The challenge for innovators and marketers is to narrow this chasm and ultimately accelerate adoption across every segment.

This third edition brings Moore's classic work up to date with dozens of new examples of successes and failures, new strategies for marketing in the digital world, and Moore's most current insights and findings. He also includes two new appendices, the first connecting the ideas in Crossing the Chasm to work subsequently published in his Inside the Tornado, and the second presenting his recent groundbreaking work for technology adoption models for high-tech consumer markets.



The Penguin Book of American Verse

Автор: Geoffrey Moore (editor)
Название: The Penguin Book of American Verse
ISBN: 0241955440 ISBN-13(EAN): 9780241955444
Издательство: Random House - Penguin
Рейтинг:
Цена: 2672 р.
Наличие на складе: Невозможна поставка.

Описание: A classic anthology of American poetry, from the colonial beginnings in the seventeenth century right through to the twentieth century. From Anne Bradstreet to Ralph Waldo Emerson, from William Carlos Williams to Walt Whitman, from Emily Dickenson to Ai, this collection ranges widely across the American poetic spectrum.


ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
   В Контакте     В Контакте Мед  Мобильная версия