Описание: Трёхуровневый курс английского языка для студентов факультетов туризма и гостиничного бизнеса English for International Tourism - результат совместной работы с издательством Dorling Kindersley. Пособие содержит аутентичные материалы, превосходные фотограф
Описание: Трёхуровневый курс английского языка для студентов факультетов туризма и гостиничного бизнеса English for International Tourism - результат совместной работы с издательством Dorling Kindersley. Пособие содержит аутентичные материалы, превосходные фотограф
Название: Analysing international city tourism ISBN: 3211094156 ISBN-13(EAN): 9783211094150 Издательство: Springer Рейтинг: Цена: 3268 р. Наличие на складе: Поставка под заказ.
Описание: The ability to utilise advanced research techniques and sophisticated analytical tools analysing city tourism is taken for granted. This book provides program scripts, tips on where to download software and data free of charge, discussion questions, and material for case studies.
Автор: Duckworth, Michael Название: Going International: English for Tourism: Workbook ISBN: 0194574024 ISBN-13(EAN): 9780194574020 Издательство: Oxford University Press Рейтинг: Цена: 827 р. Наличие на складе: Есть
Описание: This is an upper-intermediate English language course aimed at people training for or already employed in the tourism industry. It replaces Five Star English and will have a broad international appeal. The syllabus is topic-based. Each of the twelve units offers a range of reading and listening tasks developed from authentic sources, practising language in ways that students will use it in real life, e.g. role plays using the language of complaint, or planning a tour.
Описание: This is an upper-intermediate English language course aimed at people training for or already employed in the tourism industry. It replaces Five Star English and will have a broad international appeal. The syllabus is topic-based. Each of the twelve units offers a range of reading and listening tasks developed from authentic sources, practising language in ways that students will use it in real life, e.g. role plays using the language of complaint, or planning a tour.
Автор: Kumar, Chand Dhiman & Dahiya Название: International Tourism And Hospitality In The Digital Age ISBN: 146668268X ISBN-13(EAN): 9781466682689 Издательство: Eurospan Рейтинг: Цена: 23468 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Tourism is one of the most rapidly evolving industries of the twenty-first century. The economy of many countries all over the world depends on their ability to attract visitors and maintain a distinct edge in a highly competitive market.International Tourism and Hospitality in the Digital Age brings together the best practices for growth, development, and strategic management within the tourism and hospitality industries. Highlighting comparative research that explores the cross-cultural contexts and societal implications of tourism, this book is an essential resource for professionals, researchers, academics, and students interested in a contemporary approach to promoting, managing, and maximizing profitability of leisure and recreation services.
Автор: Witt Stephen F Название: Management of International Tourism ISBN: 0415812682 ISBN-13(EAN): 9780415812689 Издательство: Taylor&Francis Рейтинг: Цена: 11495 р. Наличие на складе: Поставка под заказ.
Описание: International tourism is one of today’s major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The subject coverage of the book is wide-ranging: the authors examine the following issues: the impact of environmental issues on tourism management tourism demand and forecasting the key methods of operation of companies within the industry the functional areas of marketing, finance, organization and staffing research and innovation corporate strategy. The book will be of value and interest to both students and academics, as well as managers in the fields of tourism, travel, hospitality and consultancy.
Автор: Wearing Stephen Название: International Volunteer Tourism ISBN: 1845936965 ISBN-13(EAN): 9781845936969 Издательство: Marston Book Services Рейтинг: Цена: 10241 р. Наличие на складе: Невозможна поставка.
Описание: Volunteer tourism has increased in popularity and prevalence and is no longer considered only a small section of alternative tourism. It is now part of the mainstream tourism industry and tourism experience for many people. Concentrating on the experience of the volunteer tourist and the host community, this new book builds on the view of volunteer tourism as a positive and sustainable form of tourism to examine a broader spectrum of behaviours and experiences and consider critically where the volunteer tourist experience both compliments and collides with host communities, using multiple case studies.
Описание: Quality of life (QOL) research in tourism has gained much momentum over the last two decades. Academics working in this area research issues related to tourists and host communities. Practitioners are becoming increasingly interested in understanding the science that allows them to develop better marketing and managerial programs designed to enhance the quality of life of tourists. Tourism bureaus and government agencies are increasingly interested in issues of sustainable tourism, specifically in understanding and measuring the impact of tourism on the quality of life of the residents of the host communities. This handbook covers all relevant topics and is divided into two parts: research relating to travelers/tourists, and research relating to the residents of host communities. It is the only state-of-the-art reference book in its field and will prove invaluable to academics interested in QOL research, as well as tourism practitioners interested in applying the science of QOL in the tourism industry.
Описание: Suitable for those studying theories and views on strategic management, this title provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organisations.
Автор: Coles Tim Название: International Business and Tourism ISBN: 0415424313 ISBN-13(EAN): 9780415424318 Издательство: Taylor&Francis Рейтинг: Цена: 4701 р. Наличие на складе: Невозможна поставка.
Описание: Explores what is possibly the most unrecognized of international service industries, placing tourism in the context of contemporary globalization and trade in services. This textbook provides fresh perspectives on tourism as a form of international business, and the implications for firms, the state and individuals.
Описание: This collection of papers presented at the 13th ENTER Conference represents a unique opportunity of sharing knowledge with researchers bridging the fields of travel and tourism, and information and communication technologies. This year’s 40 full research papers and 23 work in progress presentations cover the following topics: meta research and education; guides and information systems; website design; behaviour analysis; website evaluation; usability and accessibility; technology adoption by enterprises; pricing; information requirements; knowledge management; decision support and recommender systems; website evaluation; customer support and service; technology adoption by customers; business models, and marketing. All papers have undergone a two round double blind review process therefore, the proceedings represent once more the major authority on the state of the art of IT and Tourism.
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