Описание: Reveals the management principles behind Toyota`s worldwide reputation for quality and reliability. This book explains how you can adopt these principles - known as the `Toyota Production System` or `Lean Production` - to improve the speed of your business processes, improve product and service quality, and cut costs, no matter what your industry.
Автор: Dodgson, Mark; Gann, David M.; Phillips, Nelson Название: The Oxford Handbook of Innovation Management ISBN: 0198746490 ISBN-13(EAN): 9780198746492 Издательство: Oxford Academ Рейтинг: Цена: 3122 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While innovation is widely recognized as being critical to organizational success and the well-being of societies, it requires careful management to ensure that innovation processes have the best possible impact. This volume provides a wide range of perspectives on the nature of innovation management and its influences.
Описание: Technology management as a field came together during the 1980s in response to the question of how society could deliberately create new technology and exploit it in economic development. This updated edition introduces technology management, covers the importance of managing information technologies, and compares them to existing physical technologies.
Описание: Designed for courses within MBA engineering and executive engineering programmes, this volume offers a variety of approaches and perspectives on issues critical to the effective leadership of technical professionals and cross-functional teams throughout the innovation process.
Автор: Twort And Rees Название: Civil Engineering Project Management ISBN: 0750657316 ISBN-13(EAN): 9780750657310 Издательство: Taylor&Francis Рейтинг: Цена: 3761 р. Наличие на складе: Поставка под заказ.
Описание: Written from the point of view of the project engineer, this guide details their responsibilities, powers and duties. It talks about the changes to management practice and the various forms of contract. It serves as a practical guide to on-site project management for the practicing engineers.
Описание: The book investigates the interplay of brand equity and technological assets at the corporate level. In a grounded theory approach it develops a model of how companies in technology intensive industries can improve the appropriation of the returns of their intangible technological assets with the help of brand equity and thus improve their competitiveness. The theoretical discussions are supported by two extensive case studies on Bayer Aspirin and Cisco Systems as well as an extensive econometric analysis. The developed model points out how the strategic relevance of immaterial technological assets and brand equity develop along the technology-life-cycle and indicates how companies can, by an integrated technology and brand equity management, appropriate the returns of their initial technological advantage in the long-run. The implications of the findings for business companies as well as researchers are clearly revealed.
Автор: Dodgson, Mark; Gann, David M.; Salter, Ammon Название: The Management of Technological Innovation ISBN: 0199208530 ISBN-13(EAN): 9780199208531 Издательство: Oxford Academ Рейтинг: Цена: 3330 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Management of Technological Innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for students of innovation and technology management.
Описание: With technological innovation becoming the fundamental driver of competitiveness for firms, it is essential that the tools, techniques and strategies of MTI are well understood. This text examines these, focusing both on the specific and general tasks that managers need to perform.
Описание: Analyses a range of social contexts in which human decisions shape technology in the market economy. This book covers such topics as: the social context for individual acts of creative insight; the development of the technology-market relationship; the management of R&D and technological standards; and, technological competition.
Автор: Howells J Название: The Management of Innovation and Technology ISBN: 076197024X ISBN-13(EAN): 9780761970248 Издательство: Sage Publications Рейтинг: Цена: 3156 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: `Marketing Across Cultures` analyses cultures within global marketing, based on the recognition of diversity in world markets and on local consumer knowledge and marketing practices. It compares national marketing systems and local commercial customs in various countries and studies the interaction between business people from different cultures. Analyses a range of social contexts in which human decisions shape technology in the market economy. This book covers such topics as: the social context for individual acts of creative insight; the development of the technology-market relationship; the management of R&D and technological standards; and, technological competition.
Описание: This book presents a unique blend of articles which combines both conceptual and practical concerns related to devising and implementing sustainable Knowledge Management systems and solutions in contemporary global organizations. The book's contributors are among the leading thinkers and practitioners in this growing field. The seamless synthesis of the human, organizational, and technological dimensions of Knowledge Management makes this book a definitive guide for academics and practising managers alike.
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