The Social Media Marketing Book, Zarrella Dan

Автор: Sloan, Luke.
Название: The Sage handbook of social media research methods /
ISBN: 1473916321 ISBN-13(EAN): 9781473916326
Издательство: Sage Publications
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Цена: 21384.00 р.
Наличие на складе: Поставка под заказ.

Описание: The SAGE Handbook of Social Media Research Methods offers a step-by-step guide to overcoming the challenges inherent in research projects that deal with ‘big and broad data’, from the formulation of research questions through to the interpretation of findings. The handbook includes chapters on specific social media platforms such as Twitter, Sina Weibo and Instagram, as well as a series of critical chapters. The holistic approach is organised into the following sections: Conceptualising & Designing Social Media Research Collection & Storage Qualitative Approaches to Social Media Data Quantitative Approaches to Social Media Data Diverse Approaches to Social Media Data Analytical Tools Social Media Platforms This handbook is the single most comprehensive resource for any scholar or graduate student embarking on a social media project. 

Автор: Carrigan Mark
Название: Social Media for Academics
ISBN: 1446298698 ISBN-13(EAN): 9781446298695
Издательство: Sage Publications
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Цена: 3642.00 р.
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Описание: Social media is an increasingly important part of academic life that can be a fantastic medium for promoting your work, networking with colleagues and for demonstrating impact. However, alongside the opportunities it also poses challenging questions about how to engage online, and how to represent yourself professionally.   This practical book provides clear guidance on effectively and intelligently using social media for academic purposes across disciplines, from publicising your work and building networks to engaging the public with your research.  It is supported by real life examples and underpinned by principles of good practice to ensure you have the skills to make the most of this exciting medium.   You’ll find advice on: Using social media to publicise your work Potential pitfalls and how to avoid them The evolving role of social media in higher education Defining digital scholarship Managing your identity online Finding time for social media Near-future trends in academia. Visit Mark's blog for more insights and discussion on social media academic practice at http://markcarrigan.net/

Автор: Waldman Joshua
Название: Job Searching with Social Media For Dummies
ISBN: 1118678567 ISBN-13(EAN): 9781118678565
Издательство: Wiley
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Цена: 2533.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Harness social media to land your dream job For anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job.