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Writing Winning Business Proposals, Freed Richard, Romano Joe, Freed Shervin

Автор: Freed Richard, Romano Joe, Freed Shervin
Название:  Writing Winning Business Proposals
Издательство: McGraw-Hill
Классификация:
Пособия по написанию и редактированию
Деловое общение и презентации

ISBN: 0071742328
ISBN-13(EAN): 9780071742320
ISBN: 0-07-174232-8
ISBN-13(EAN): 978-0-07-174232-0
Обложка/Формат: Paperback
Страницы: 288
Вес: 0.509 кг.
Дата издания: 19.11.2010
Язык: ENG
Издание: 3 rev ed
Иллюстрации: Illustrations
Размер: 231 x 185 x 19
Читательская аудитория: Professional & vocational
Подзаголовок: Your guide to sealing the deal, from concept to approval
Рейтинг:
Поставляется из: Англии
Описание:

Winning proposals that turn prospects into clients

Based on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick, Writing Winning Business Proposals features proven strategies, along with worksheets and other tools that clearly show clients what they want and will easily seal the deal.

Thoroughly updated, the third edition offers general guidelines that apply to all business proposals making this the must-have proposal-writing book to have on hand.

Writing Winning Business Proposals features: Winning formula from top consultants proven to work for any proposal Complete step-by-step process, walking you through all the difficulties Up-to-date, user-friendly redesign with new worksheets and charts Updates on fees and collaboration

If youre seeking approval for projects, or want a client to buy, invest or do something, Writing Winning Business Proposals is the reference you need to get you to get them to do what you want.


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  Старое издание
Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale and Persuading the Boss

Автор: Richard C. Freed, Joe Romano
Название: Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale and Persuading the Boss
ISBN: 007139687X ISBN-13(EAN): 9780071396875
Издательство: McGraw-Hill
Цена: 1308 р.
Наличие на складе: Поставка под заказ.
Описание: The difference between a winning proposal and one that comes in second is only two to five points on a 100-point scale. Designed to narrow that gap, this book supplies all the tools needed to generate consistently successful proposals that elicit new clients and contracts and win over peers and senior management on a new project. The secret is in the authors' systematic, easy-to-understand method currently used to train hundreds of consultants at A.T. Kearney and KPMG Peat Marwick. It shows how to crystallize and develop key proposal messages and themes. And it uses an extensive selection of worksheets to help organize and sequence the key psychological decisions necessary to move the buyer-of the proposed service, product, or idea-from the current situation to the desired outcome. The second edition is a thorough and complete update on the winning concepts popularized in the first edition. Changes include: refinements in the original method resulting from the nearly 10 years of practical experience using this method at A.T. Kearney; new examples and new scenarios reflecting the new business environment; a new chapter on Fees; a new chapter on Collaboration; and two new appendices (on "voice" and presentation of proposals).

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AMA Handbook of Business Writing: The Ultimate Guide to Style, Grammar, Usage, Punctuation, Construction, and Formatting

Автор: Wilson Kevin, Wauson Jennifer
Название: AMA Handbook of Business Writing: The Ultimate Guide to Style, Grammar, Usage, Punctuation, Construction, and Formatting
ISBN: 081441589X ISBN-13(EAN): 9780814415894
Издательство: McGraw-Hill
Рейтинг:
Цена: 2524 р.
Наличие на складе: Поставка под заказ.

Описание: Just because you're not a born writer doesn't mean you should settle for less than perfect business documents. After all, every piece you write reflects directly on the quality of the product or service your business offers. Now, this helpful guide takes the guesswork out of more than 50 commonly used business documents, including: Reports - Proposals - Business plans - Presentations - Press releases - Memos - Email - Newsletters - Collection Letters - Sales materials - And more Arranged alphabetically and cross-referenced for easier use, the book presents clear examples of how to (and how not to) create winning materials every time. The authors' step-by-step instructions begin with an overview of the writing process, from preparation and research right through to final review and publication. Sample documents show you how your pieces should look and read, and close to 300 individual entries cover key points of grammar, style and spelling, and present strategies for writing more clearly, avoiding bias, eliminating cliches, and much more.

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Perfect phrases for writing grant proposals

Автор: Browning, Beverly A.
Название: Perfect phrases for writing grant proposals
ISBN: 0071495843 ISBN-13(EAN): 9780071495844
Издательство: McGraw-Hill
Рейтинг:
Цена: от 536 р.
Наличие на складе: Есть

Описание: Presents the tools for precise, effective communication in various situations. This book gives you the phrases you need to get things done.

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Persuasive Business Proposals

Автор: Sant, Tom
Название: Persuasive Business Proposals
ISBN: 0814471536 ISBN-13(EAN): 9780814471531
Издательство: McGraw-Hill
Рейтинг:
Цена: 1121 р.
Наличие на складе: Поставка под заказ.

Описание: This guide features winning strategies to the global business environment. It covers how to create a value proposition, understanding how customers make buying decisions, how to create a deliver a winning oral proposal, and the step to setting up a Proposal Center of Excellence.

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Handbook for Writing Proposals, Second Edition

Автор: Baugh L., Hamper Robert
Название: Handbook for Writing Proposals, Second Edition
ISBN: 007174648X ISBN-13(EAN): 9780071746489
Издательство: McGraw-Hill
Рейтинг:
Цена: 1495 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Proven techniques and invaluable advice for writing winning business proposals--revised and updated

What makes a winning business proposal? It highlights your skills and services, meets your client's needs, and clearly sets you apart from the competition.

Since 1995, "Handbook for Writing Proposals" has helped thousands of professionals develop winning proposals. This exceptional handbook guides you through the unique nine-step proposal-writing process from the initial RFP to the client presentation. In this revised and updated version, the authors show you how to: Choose the RFPs that give you the best chance of success Showcase your company's skills and services Set realistic time/cost schedules and budgets Avoid the mistakes that sink most proposals Build client relationships that bring you repeat business Tailor your writing for an international business audience

The second edition also offers you a wealth of downloadable forms and checklists that you can adapt for your own proposal-writing process.

Whether you own your own business, need to train your corporate staff, or simply want to improve your skills, "Handbook for Writing Proposals," second edition will show you how to profit from every proposal you write.

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Writing Dissertation And Grant Proposals : Epidemiology, Preventive Medicine And Biostatistics

Автор: Lisa ChasanTaber
Название: Writing Dissertation And Grant Proposals : Epidemiology, Preventive Medicine And Biostatistics
ISBN: 1466512067 ISBN-13(EAN): 9781466512061
Издательство: Taylor&Francis
Рейтинг:
Цена: 3646 р.
Наличие на складе: Нет в наличии.

Описание: The scientific proposal-writing process can be a daunting experience for graduate students and young researchers. This book covers all aspects of the process, from structure and style to obtaining research grant funding. Organized much like a research proposal, the book covers identifying a research topic, drafting a hypothesis, conducting a literature review, describing methods for data collection and analysis, and presenting the proposal. The final section describes strategies for putting together a winning NIH proposal and responding to reviewer comments. Concepts are illustrated with examples, applications, exercises, and checklists of guidelines.

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Manager`s Guide to Business Writing 2/E

Автор: Sparks Fitzgerald Suzanne, Fitzgerald Suzanne Spar
Название: Manager`s Guide to Business Writing 2/E
ISBN: 007177226X ISBN-13(EAN): 9780071772266
Издательство: McGraw-Hill
Рейтинг:
Цена: 934 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Write every business correspondence with speed, precision, and power

The number one prerequisite for effective management is effective communication--and writing is a critical part of it. Simply put, whether it's a quick e-mail or a 20-page report, your writing is a reflection of you--and people will make judgments accordingly.

"Manager's Guide to Business Writing," Second Edition, provides everything you need to give colleagues, customers, and other stakeholders the most information accurately and quickly. Learn how to express yourself as a serious professional by writing everything with clarity, quality, and decisiveness.

"Manager's Guide to Business Writing" teaches you how to: Know your audience and your purpose before you start writingEngage readers' curiosity from the first sentenceCompose instructions that are easy to understand and followWrite effectively on social media platforms and blogsMaster the foundations of effective writing--grammar, sentence structure, spelling, and style

Briefcase Books, written specifically for today's busy manager, feature eye-catching icons, checklists, and sidebars to guide managers step-by-step through everyday workplace situations. Look for these innovative features to help you navigate each page:

- Clear definitions of key terms and concepts
- Tactics and strategies for applying writing skills to management issues
- Tricks of the trade for crafting clear and effective documents
- Examples of successful business writing
- Cautions for when things can go wrong in composing memos, e-mails, and reports
- Practical advice for avoiding common errors
- Specific procedures for planning and executing your writing on the job

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Webster`s New WorldTM Business Writing Handbook

Автор: Richard Worth
Название: Webster`s New WorldTM Business Writing Handbook
ISBN: 076456403X ISBN-13(EAN): 9780764564031
Издательство: Wiley
Цена: 1398 р.
Наличие на складе: Поставка под заказ.

Описание: Learn how to write clearly and creatively the first time - and every time Establish good writing habits and get the reader's attention Enhance your confidence and effectiveness as a communicator Concise ...Authoritative ...and User-friendly! Effective communication is essential for professionals in every area of business today. Webster's New World Business Writing Handbook introduces you to the fundamentals of good business writing, offering you expert advice in everything from techniques for forming your thoughts to brainstorming and organizing information to proper grammar, punctuation, and usage. In no time, you'll adopt habits that will allow you to see and appreciate your progress as a writer while you learn to criticize your own work for the most dynamic and productive results. Provides invaluable information about key business-writing areas, including finance, scientific-technical, advertising, development, and legal and contractual Covers not only business letters but also style and etiquette for both e-mail and memos, advertising copywriting, formats and organizational plans for proposals, resumes, and more Explains the principles of effective procedure writing and preparing a powerful presentation Outlines the general formats for reports Addresses the handling of employee issues and announcemts Offers a clear, definitive glossary of the most commonly used business-writing terms

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Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale and Persuading the Boss

Автор: Richard C. Freed, Joe Romano
Название: Writing Winning Business Proposals: Your Guide to Landing the Client, Making the Sale and Persuading the Boss
ISBN: 007139687X ISBN-13(EAN): 9780071396875
Издательство: McGraw-Hill
Рейтинг:
Цена: 1308 р.
Наличие на складе: Поставка под заказ.

Описание: The difference between a winning proposal and one that comes in second is only two to five points on a 100-point scale. Designed to narrow that gap, this book supplies all the tools needed to generate consistently successful proposals that elicit new clients and contracts and win over peers and senior management on a new project. The secret is in the authors' systematic, easy-to-understand method currently used to train hundreds of consultants at A.T. Kearney and KPMG Peat Marwick. It shows how to crystallize and develop key proposal messages and themes. And it uses an extensive selection of worksheets to help organize and sequence the key psychological decisions necessary to move the buyer-of the proposed service, product, or idea-from the current situation to the desired outcome. The second edition is a thorough and complete update on the winning concepts popularized in the first edition. Changes include: refinements in the original method resulting from the nearly 10 years of practical experience using this method at A.T. Kearney; new examples and new scenarios reflecting the new business environment; a new chapter on Fees; a new chapter on Collaboration; and two new appendices (on "voice" and presentation of proposals).

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Business Writing For Dummies, 2nd Edition

Автор: Canavor
Название: Business Writing For Dummies, 2nd Edition
ISBN: 1119369002 ISBN-13(EAN): 9781119369004
Издательство: Wiley
Рейтинг:
Цена: 1682 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Business writing that gets results The ability to write well is a key part of your professional success. From reports and presentations to emails and Facebook posts, whether you`re a marketer, customer service rep, or manager, being able to write clearly and for the right audience is critical to moving your business forward.

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Persuasive Business Proposals: Writing to Win More Customers

Автор: Sant Tom
Название: Persuasive Business Proposals: Writing to Win More Customers
ISBN: 081441785X ISBN-13(EAN): 9780814417850
Издательство: McGraw-Hill
Рейтинг:
Цена: 1402 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: A guide that explains how to craft compelling messages and powerful proposals that attract prospects` attention and speak to their needs. It takes readers through effective process for writing customized packages that capture new business. It also includes: essential questions for qualifying opportunities and advice for overcoming value paranoia.

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The Consultant`s Guide to Results-Driven Business Proposals: How to Write Proposals That Forecast Impact and ROI

Автор: Phillips Jack, Phillips Patricia Pullian
Название: The Consultant`s Guide to Results-Driven Business Proposals: How to Write Proposals That Forecast Impact and ROI
ISBN: 0071638806 ISBN-13(EAN): 9780071638807
Издательство: McGraw-Hill
Рейтинг:
Цена: 2711 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Explains how to develop relevant, effective proposals by defining content, style and presentation. This work shows readers a technique for forecasting ROI and showing the value that a proposed project will deliver.

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Persuasive proposals and presentations

Автор: Pierce, Heather
Название: Persuasive proposals and presentations
ISBN: 0071450890 ISBN-13(EAN): 9780071450898
Издательство: McGraw-Hill
Рейтинг:
Цена: 467 р.
Наличие на складе: Поставка под заказ.

Описание: Shows sales and marketing professionals and managers how to write proposals and presentations that sell.

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