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Festival and special event management, Allen, Johnny O`toole, William Harris, Robert Mcdo


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Автор: Allen, Johnny O`toole, William Harris, Robert Mcdo
Название:  Festival and special event management
Перевод названия: Аллен. Организация особых мероприятий
ISBN: 9781742164618
Издательство: Wiley
Классификация:




ISBN-10: 1742164617
Обложка/Формат: Paperback
Страницы: 400
Вес: 1.12 кг.
Дата издания: 24.09.2010
Серия: Cookery / food & drink etc
Язык: English
Издание: 5 revised edition
Размер: 245 x 174 x 32
Читательская аудитория: Tertiary education (us: college)
Ключевые слова: Cookery / food & drink etc
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Англии
Описание: Festival and Special Event Management, 5thedition continues the comprehensive overview of the theoryand procedures associated with festivals and special eventsestablished in previous editions. The new edition of thismarket-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisationof event management.

The role of marketing and communication, environmental planning, the increasing role of governments through the creation of eventstrategies, and the different perspectives of event management areall discussed. This edition aims to embrace and extend the growingbody of knowledge relating to event management by tracking many ofthe recent changes and developments in the field. This offersstudents a current, relevant textbook for their study andprofessional reference.




      Старое издание

Human Resource Management for the Event Industry

Автор: Van Der Wagen Merilynn
Название: Human Resource Management for the Event Industry
ISBN: 0415727820 ISBN-13(EAN): 9780415727822
Издательство: Taylor&Francis
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Цена: 9492.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Human Resource Management for Events still remains the only text to introduce students to the unique application of HR principles in the context of a highly complex event environment. Linking theory, research and application it looks at the purpose and processes of managing such a sizable & varied workforce in a highly pressured environment through the differing and various types of events from sporting to arts to business events.

Since the first edition, there have been many important developments in this field and this second edition has been completely revised and updated in the following ways:

  • extensively updated content to reflect recent issues and trends including: labour markets and industry structure, impacts of IT and social media, risk management, volunteer motivation, talent management, equal opportunities and managing diversity. All explored specifically within the Events Industry
  • extended volunteer chapter, including new material on ethics, volunteer motivation and satisfaction.
  • a new chapter on Internal Communications, looks at how an effective internal communication plan can be achieved which is a critical part of HR strategy in the unique event environment.
  • updated and new international case studies throughout to explore key issues and show real life applications of HRM in the Events Industry.
  • supported with new lecturer and students online resources including: power point slides, suggested answers to review questions, web & video links to additional resources and a student test bank.

Written in a user friendly style, each chapter includes international examples, bulleted lists, guides to further reading and exercises to test knowledge.

Service Management : Strategy and Leadership in Service Business, 3rd Edition

Автор: Richard Normann
Название: Service Management : Strategy and Leadership in Service Business, 3rd Edition
ISBN: 0471494399 ISBN-13(EAN): 9780471494393
Издательство: Wiley
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Цена: 6336.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: In the world of industry and management, the service industry is unique. This book provides a comprehensive framework in which to discuss the unique management issues of the service industry, and looks into the special characteristics of services and the conditions necessary for success in the management of service organizations.

Event Management For Dummies

Автор: Capell Laura
Название: Event Management For Dummies
ISBN: 1118591127 ISBN-13(EAN): 9781118591123
Издательство: Wiley
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Цена: от 1057.00 р.
Наличие на складе: Есть

Описание: Whether you want to break into this burgeoning industry, or you simply need to plan an event and don t know where to start, there s something for all would-be event planners in Event Management For Dummies.


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