Описание: The majority of existing innovation textbooks either discuss innovation in an all to general way or lean towards a general management or technology
perspective. This book combines the fields of marketing and innovation management, acknowledging that marketing plays an important and proactive role in radical product, brand and
market innovation processes. Structured around two key themes - 'Knowledge, Processes and Capabilities for Market Creation' and 'Co-Creation of Meaningful Experiences with
Customers', this book fills an important gap in the market.
Автор: J. Christopher Westland Название: Global Innovation Management ISBN: 0230524915 ISBN-13(EAN): 9780230524910 Издательство: Springer Рейтинг: Цена: 10394 р. Наличие на складе: Нет в наличии.
Описание: Innovation has become the Twenty-first century's industrial religion, and successful innovation management has become essential to a company's productivity. A scientific methodology of innovation management can be articulated and mastered and Global Innovation Management provides the multinational manager with that framework.
Описание: In many ways, the process of innovation is a constant social dance, where the best dancers thrive by adapting new steps with multiple partners. The systematic and continuous generation of value in any innovation system relies on collaboration between different groups, who must overcome multiple, often competing agendas and needs to work together fruitfully over the long term. Featuring contributions from leading researchers, business leaders, and policymakers representing North America, Europe, India, Africa, and Australasia, this volume investigates different combinations of collaborative arrangements among innovation actors, many of which are changing conventional expectations of institutional relationships.Collectively, the authors demonstrate that no particular combination has emerged as the most dominant, or even resilient, model of innovation. Several authors expand on our understanding of the triple helix model, with both academics and practitioners looking to the quadruple helix (encompassing business, academic, government, and civil society) as the new standard. Other authors address aspects of open innovation, co-creation, and user-centered design—all testaments to the rapidly shifting landscape. At the same time, many businesses, academics, and governments, not to mention non-profit organizations, foundations, and society at large, are active in conversations about how to pursue a more sustainable model of innovation. The pursuit of this holy grail of innovation is both facilitated and complicated by an ever-accelerating technological environment in which social networking and mobile tools are emerging as new dance arenas.
Описание: Cross-cultural knowledge management, an elusive yet consequential phenomenon, is becoming an increasingly essential factor in organizational practice and policy in the era of globalization. In order to overcome culturally shaped blind spots in conducting research in different settings, this volume highlights how the structuring of roles, interests, and power among different organizational elements, such as teams, departments, and management hierarchies (each comprised of members from different intellectual and professional backgrounds), generates various paradoxes and tensions that bring into play a set of dynamics that have an impact on learning processes. In this context, such questions often arise: How is knowledge shared in the multicultural organization? What problems and issues emerge? How do different mentalities affect people’s responses to new knowledge and new ideas? How can knowledge-sharing processes be improved? Under which conditions do ideas generated by units or groups of different cultural traditions have a chance of being heard and implemented? Such questions translate into an investigation of potential managerial dilemmas that occur when different but equally valid choices create tensions in decision making. The authors draw from experiences working with a wide variety of organizations, and insights from such fields as sociology and psychology, to shed new light on the dynamics of knowledge management in the multicultural enterprise. In so doing, they help to identify both obstacles to successful communication and opportunities to inspire creativity and foster collaboration. The authors note that in order to enable organizations to transfer knowledge effectively, mechanisms for dispute settlement, mediation of cultural conflict, and enforcing agreements need to be in place.
Описание: The purpose of the 2012 3rd International Asia Conference on industrial engineering and management innovation (IEMI2012) is to bring together researchers, engineers and practitioners interested in the application of informatics to industrial engineering and management innovation.
Автор: Brem Alexander Название: Evolution of Innovation Management ISBN: 0230368964 ISBN-13(EAN): 9780230368965 Издательство: Springer Рейтинг: Цена: 15591 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Uses new approaches and solutions to tackle innovations in an international context. Some of the challenges of innovating are remarkably consistent and recent times have shown the emergence of new ways for stimulating and managing the innovation process. The authors explore these new routes and assess their value for markets and companies.
Автор: Dodgson, Mark; Gann, David M.; Phillips, Nelson Название: The Oxford Handbook of Innovation Management ISBN: 0198746490 ISBN-13(EAN): 9780198746492 Издательство: Oxford Academ Рейтинг: Цена: 5423 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While innovation is widely recognized as being critical to organizational success and the well-being of societies, it requires careful management to ensure that innovation processes have the best possible impact. This volume provides a wide range of perspectives on the nature of innovation management and its influences.
Автор: Inga-Lena Darkow; Corinne Faure; Ronald Gleich (Ed Название: Innovation Management in Global Networks ISBN: 354047627X ISBN-13(EAN): 9783540476276 Издательство: Springer Рейтинг: Цена: 13358 р. Наличие на складе: Нет в наличии.
Описание: Innovations today lead to the products of tomorrow. This book considers different aspects of innovation management in the context of global networks. It offers recommendations to help management leverage innovations for the sustainable development of the company. It explores innovation tools and process, cooperation, personnel, and marketing.
Автор: Burgelman, Robert A. Christensen, Clayton M. Wheel Название: Strategic management of technology and innovation ISBN: 0071263292 ISBN-13(EAN): 9780071263290 Издательство: McGraw-Hill Рейтинг: Цена: 9981 р. Наличие на складе: Поставка под заказ.
Описание: Strategic Management of Technology and Innovation. This book uses a combination of text, readings and cases to bring to life the latest business research into technology and innovation.
Автор: Schilling, Melissa Название: Strategic management of technological innovation ISBN: 007338156X ISBN-13(EAN): 9780073381565 Издательство: McGraw-Hill Рейтинг: Цена: 10162 р. Наличие на складе: Поставка под заказ.
Описание: A comprehensive text for the Technology and Innovation Management course. It offers an approach that synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis.
Автор: Schilling, Melissa Название: Strategic management of technological innovation ISBN: 0073210587 ISBN-13(EAN): 9780073210582 Издательство: McGraw-Hill Цена: 13462 р. Наличие на складе: Поставка под заказ.
Описание: Intended for the Technology and Innovation Management course, this book synthesizes the major research in the field, providing students with the knowledge needed to enhance case discussion and analysis.
Описание: The purpose of this volume is to shape conceptual tools to understand the impact of new information and communication technologies (ICTs) on the organization of universities. Traditional research-based universities, the most typical representatives of the higher education system, find themselves challenged by the speed and the wide range of technical innovations, but also by a vast array of implicit assumptions and explicit promises associated with the distribution of digital media.The author observes that as universities increasingly use digital media (computers and the Internet) to accomplish their tasks, a transformation takes place in an evolutionary rather than in a revolutionary way. Using the University of Klagenfurt as an in-depth case study, he explores such dynamic issues as how digital media affect the practice of research, the preservation and dissemination of knowledge (for example, through publishing and archiving), and delivery of education at universities. More broadly, he considers issues of organizational culture and design, administration, and leadership as universities integrate digital technologies into all aspects of their operations.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru