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Measurement in Marketing Research : An Alternative Framework, Salzberger, Thomas


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Автор: Salzberger, Thomas
Название:  Measurement in Marketing Research : An Alternative Framework
Перевод названия: Измерение в маркетинговых исследованиях: альтернативный подход
ISBN: 9781848441651
Издательство: Edward Elgar Publishers
Классификация:

ISBN-10: 1848441657
Обложка/Формат: Hardback
Вес: 0.10 кг.
Язык: English
Поставляется из: Англии
Описание: Measurement in Marketing Research investigates latent variables in marketing, focusing on current paradigms as well as recently suggested alternative concepts. The book proposes a unified scientific definition of measurement that allows for testing the hypothesis of the real existence of a latent variable.


Alternative Theoretical Frameworks for Mathematics Education Research

Автор: de Freitas
Название: Alternative Theoretical Frameworks for Mathematics Education Research
ISBN: 3319339591 ISBN-13(EAN): 9783319339597
Издательство: Springer
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Цена: 11878.00 р.
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Описание:

This book explicates some of the fundamental philosophical tenets underpinning key theoretical frameworks, and demonstrates how these tenets inform particular kinds of research practice in mathematics education research. We believe that a deep understanding of significant theories from the humanities and social sciences is crucial for doing high-quality research in education. For that reason, this book focuses on six key theoretical sources, unpacking their relevance and application to specific research examples.
We situate these key theorists within a larger framework pertaining to the history of thought more generally, and discuss how competing theories of teaching and learning differ in terms of their philosophical assumptions. In so doing, we offer context and motivation for particular research methods, with the agenda of helping researchers reflect on why particular approaches and not others might work for them.
The Bitcoin Big Bang: How Alternative Currencies are About to Change the World

Автор: Kelly Brian
Название: The Bitcoin Big Bang: How Alternative Currencies are About to Change the World
ISBN: 1118963660 ISBN-13(EAN): 9781118963661
Издательство: Wiley
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Цена: 4275.00 р.
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Описание: Get a handle on the digital currency revolution, and learn how to get on board The Bitcoin Big Bang is a guide to navigating the uncharted territory of digital currency. Written by CNBC contributor Brian Kelly, this book goes beyond Bitcoin 101 to explain how this transformative technology is about to change the world.

Meaning and Measurement in Comparative Housing Research

Название: Meaning and Measurement in Comparative Housing Research
ISBN: 1138000663 ISBN-13(EAN): 9781138000667
Издательство: Taylor&Francis
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Цена: 14239.00 р.
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Описание:

The last two decades have seen a marked growth in comparative research within the field of housing studies. This reflects the increasing globalisation of housing finance and therefore the interconnectedness of housing markets, growing interest among researchers and policy makers in learning from developments in other countries and the availability of more funding and better comparative data to support their endeavours.

Concurrently, comparative housing research has become more sophisticated, as research training has improved, the number of journals publishing this research has increased and researchers have become what one might call more 'methodologically aware'.

However, despite these developments, there is no single volume book that deals with the distinct challenges that arise from comparative housing research, compared to other fields of comparative policy analysis. These challenges relate to spatial fixity of housing, its dual role as a consumption and investment good, and as the "wobbly pillar" of the welfare state, which is delivered using a complex mix of government and market supports.

This volume reflects on the significant methodological strides made in the comparative housing research field during this period. The book also considers the considerable challenges that remain if comparative housing research is to match the methodological and theoretical sophistication evident in other comparative social science fields and maps a route for this journey.

This book was published as a special issue of the International Journal of Housing Policy.


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