Basics Fashion Management 02: Fashion Promotion, Gwyneth Moore

Автор: Moore Gwyneth
Название: Fashion Promotion: Building a Brand Through Marketing and Communication
ISBN: 1350090271 ISBN-13(EAN): 9781350090279
Издательство: Bloomsbury
Цена: 3860.00 р.
Наличие на складе: Есть у поставщикаПоставка под заказ.
Описание: Fashion Promotion is an inspiring and practical guide to promoting a brand. It addresses the new ways in which brands engage with customers, through the latest digital channels as well as traditional methods. Topics covered include developing a brand from an original idea, the impact of influencers and street style sites, digital fashion, online and offline marketing techniques, creating the vision behind a brand, and public relations. From marketing, PR and collaboration to creating brand visuals, Fashion Promotion guides readers through the ways in which any brand - large or small - can embrace the opportunities brought about by developments in digital communication, in order to engage with consumers in new and exciting ways. The new edition covers the impact of mobile on fashion retail transactions and marketing, the role for virtual and augmented reality and the increasing importance of sustainable production and distribution.

Автор: Lynn Eleri
Название: Underwear Fashion in Detail
ISBN: 1851777849 ISBN-13(EAN): 9781851777846
Издательство: Abrams
Рейтинг:
Цена: 3713.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: From camisoles to corsets, basques to boudoir caps and girdles to garters, Underwear: Fashion in Detail gets up close to some of the most intimate items in the V&A.

Автор: Boman, Eric
Название: Rare Bird of Fashion: The Irreverent Iris Apfel
ISBN: 0500513449 ISBN-13(EAN): 9780500513446
Издательство: Thames & Hudson
Рейтинг:
Цена: 5775.00 р.
Наличие на складе: Есть (более 5-х шт.)
Описание: Captures the style of American fashion maverick Iris Apfel who has cultivated a personal chic that is exuberantly idiosyncratic. Featuring over ninety colour plates, this work shows off a selection of her outfits on wittily posed mannequins.

Автор: Fogg, Marnie
Название: Fashion: The Whole Story
ISBN: 0500291101 ISBN-13(EAN): 9780500291108
Издательство: Thames & Hudson
Рейтинг:
Цена: 3292.00 р.
Наличие на складе: Поставка под заказ.

Описание: This ambitious and fascinating book traces the history of fashion in every part of the world, from Greco-Roman woven-cloth clothing and the silk court dress of the Chinese Tang dynasty to contemporary sportswear designers and Japanese street culture. Organized chronologically, the book traces the evolution of fashion period by period and trend by trend, while detailed timelines provide historical and cultural context. Fashion: The Whole Story is indispensable for everyone who loves the line of a superb suit or knows the joy of wearing a great pair of shoes.

Автор: Riegelman, Nancy
Название: Colors For Fashion
ISBN: 0970246366 ISBN-13(EAN): 9780970246363
Издательство: Thames & Hudson
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Цена: 5767.00 р.
Наличие на складе: Поставка под заказ.

Описание: Bursting with bright ideas to inspire both teachers and students, Kid`s Box American English gives children a confident start to learning English. It also fully covers the syllabus for the Cambridge Young Learners English (YLE) tests. This Workbook covers all of the target language from Student`s Book 5, providing further practice in a fun context. Level 5 begins the Flyers cycle (CEF level A2).

Автор: Clerc, Lucille
Название: Flip Fashion
ISBN: 1856699234 ISBN-13(EAN): 9781856699235
Издательство: Laurence King
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Цена: 2234.00 р.
Наличие на складе: Нет в наличии.

Описание: Cant decide what to wear in the morning? Why not mix a punk hairdo with a period dress? The pages of this interactive book (split into four parts) will take you from fashion faux-pas to fabulous in one flip. From grunge and pirate to disco queen and street style, create over 100,000 of your own fashion fantasies (and nightmares) with this colourfully illustrated and carefully researched flipbook. With magazine-style captions for each outfit there are words to play with too.