Описание: An original argument for abandoning classical Cartesian dualism in favor of a model of brain and behavior based on classical microeconomics theory.
Автор: Politser, Peter Название: Neuroeconomics ISBN: 0195305825 ISBN-13(EAN): 9780195305821 Издательство: Oxford Academ Рейтинг: Цена: 7048 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Everyone who wants to understand the research in the neuroeconomics or use its methods should read this book. Its accessible text, along with an extensive glossary, will guide those with little economic or neuroscience background, and make the book an excellent supplement for courses on neuroscience and decision making.
Название: Neuroeconomics ISBN: 113890676X ISBN-13(EAN): 9781138906761 Издательство: Taylor&Francis Рейтинг: Цена: р. Наличие на складе: Невозможна поставка.
Описание: In recent years there has been an astonishing growth in scholarly work at the intersection of economics, neuroscience, and psychology. As neuroeconomics (as this domain is usually known) continues to blossom, this new title from provides a muchneeded compendium of foundational and the very best scholarship. The collection also assembles pioneering manifestos and explicates how—rather than being merely an ‘underlabourer’ of economics or neuroscience—neuroeconomics is becoming a specialized discipline in its own right with distinct research methods, insights, and results.
Автор: Reuter Martin Название: Neuroeconomics ISBN: 3642359221 ISBN-13(EAN): 9783642359224 Издательство: Springer Рейтинг: Цена: 19304 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore, it addresses the molecular basis of human decision making, environmental/situational factors and social contexts influencing human decision making, as well as translational and developmental/clinical approaches to neuroeconomics. In closing, a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section, in which eight different neuroscience techniques are introduced, the book offers an essential resource for researchers and practitioners, and may also be beneficial for graduate students.
Название: Neuroeconomics: Hype or Hope? ISBN: 1138807222 ISBN-13(EAN): 9781138807228 Издательство: Taylor&Francis Цена: 7077 р. Наличие на складе: Поставка под заказ.
Описание: Is neuroeconomics a flimsy fad likely to pass without leaving a discernible trace in economics? Or is it a promising new field with the potential to enrich and improve economic theory? Neuroeconomics brings together a unique mix of perspectives ranging from philosophy of science to neuroeconomics practice to reflect on the promises and limitations of neuroeconomics for the future of economics. The analyses collected in the volume suggest that although neuroeconomics raises methodological worries that ought to be dealt with, it might contribute to economics in various ways, some perhaps more promising than others. One thing comes out clearly, though: a complete insulation of economics from neuroscience and psychology is likely to do economics more harm than good. This book was originally published as a special issue of Journal of Economic Methodology.
Автор: Marchionni Название: Neuroeconomics: Hype or Hope? ISBN: 0415698235 ISBN-13(EAN): 9780415698238 Издательство: Taylor&Francis Рейтинг: Цена: 22688 р. Наличие на складе: Невозможна поставка.
Описание: Is neuroeconomics a flimsy fad likely to pass without leaving a discernible trace in economics? Or is it a promising new field with the potential to enrich and improve economic theory? Neuroeconomics brings together a unique mix of perspectives ranging from philosophy of science to neuroeconomics practice to reflect on the promises and limitations of neuroeconomics for the future of economics. The analyses collected in the volume suggest that although neuroeconomics raises methodological worries that ought to be dealt with, it might contribute to economics in various ways, some perhaps more promising than others. One thing comes out clearly, though: a complete insulation of economics from neuroscience and psychology is likely to do economics more harm than good. This book was originally published as a special issue of Journal of Economic Methodology.
The explanatory power of economic theory is tested by the phenomenon ofirrational consumption, examples of which include such addictive behaviors asdisordered and pathological gambling. "Midbrain Mutiny" examinesdifferent economic models of disordered gambling, using the frameworks ofneuroeconomics (which analyzes decision making in the brain) and picoeconomics(which analyzes patterns of consumption behavior), and drawing on empirical evidenceabout behavior and the brain. The book describes addiction in neuroeconomic terms aschronic disruption of the balance between the midbrain dopamine system and theprefrontal and frontal serotonergic system, and reviews recent evidence from trialstesting the effectiveness of antiaddiction drugs. The authors argue that the bestway to understand disordered and addictive gambling is with a hybridpicoeconomic-neuroeconomic model.
Автор: Carolyn Declerck Название: Neuroeconomics of Prosocial Behavior ISBN: 0128013036 ISBN-13(EAN): 9780128013038 Издательство: Elsevier Science Рейтинг: Цена: 5636 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This summary of recent research in neuroeconomics aims to explain how and why a person can sometimes be generous, helpful, and cooperative, yet other times behave in a self-interested and/or exploitative manner. The book explains a dual process of analysis measuring immediate needs of the individual, relative to long term gains possible through prosocial behavior (e.g. synergy, accumulating profits, (in)direct reciprocity) with the output further mitigated by the motivation of the individual at that moment and any special circumstances of the environment. Ultimately it can be shown that prosocial behavior can be economically rational. Yet even when individuals are intrinsically motivated to act prosocially, they are also able to reverse this behavior when they sense it is no longer adaptive. . The book will further explore individual differences in prosocial behavior, the development of prosocial behavior, and how a personal neural signature forms that facilitates or hampers cooperation. The book includes game theory research, neuroimaging studies, and research in traditional cognitive psychology to better understand human decision-making re prosocial behavior. This will be of interest to cognitive, developmental, and social psychologists, as well as neuroscientists, and behavioral economists.
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