Mad technology, Ho, Ingyu Park, Hun-joon Yoneyama, Shigemi Kim, Hy

Название: International business and information technology
ISBN: 0415325420 ISBN-13(EAN): 9780415325424
Издательство: Taylor&Francis
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Цена: 8726.00 р.
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Описание: Topical and timely, this breakthrough text analyzes the relationship between international business operations and information technology, offering a much-needed overview of the key trends in IT and global business management.

Автор: Mcgrath, Michael E.
Название: Product strategy for high technology companies
ISBN: 0071362460 ISBN-13(EAN): 9780071362467
Издательство: McGraw-Hill
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Цена: 9951.00 р.
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Описание: Offers an insight into how leaders such as Microsoft, Intel and others - continue their dominance in a competitive marketplace. This book provides strategies and techniques that include: an examination of the Core Strategic Vision and Market Platform Plan Frameworks; and, case studies examining 14 strategies: what worked and what didn`t.