Автор: Sunstein Cass R. Название: Why Nudge?: The Politics of Libertarian Paternalism ISBN: 0300212690 ISBN-13(EAN): 9780300212693 Издательство: Wiley yUP Цена: 2308.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: The bestselling author of Simpler offers a powerful, provocative, and convincing argument for protecting people from their own mistakes
Based on a series of pathbreaking lectures given at Yale University in 2012, this powerful, thought-provoking work by national best-selling author Cass R. Sunstein combines legal theory with behavioral economics to make a fresh argument about the legitimate scope of government, bearing on obesity, smoking, distracted driving, health care, food safety, and other highly volatile, high-profile public issues. Behavioral economists have established that people often make decisions that run counter to their best interests--producing what Sunstein describes as "behavioral market failures." Sometimes we disregard the long term; sometimes we are unrealistically optimistic; sometimes we do not see what is in front of us. With this evidence in mind, Sunstein argues for a new form of paternalism, one that protects people against serious errors but also recognizes the risk of government overreaching and usually preserves freedom of choice.
Against those who reject paternalism of any kind, Sunstein shows that "choice architecture"--government-imposed structures that affect our choices--is inevitable, and hence that a form of paternalism cannot be avoided. He urges that there are profoundly moral reasons to ensure that choice architecture is helpful rather than harmful--and that it makes people's lives better and longer.
Автор: Sunstein Cass R. Название: Why Nudge?: The Politics of Libertarian Paternalism ISBN: 0300212690 ISBN-13(EAN): 9780300212693 Издательство: Wiley yUP Рейтинг: Цена: 2308.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The bestselling author of Simpler offers a powerful, provocative, and convincing argument for protecting people from their own mistakes
Based on a series of pathbreaking lectures given at Yale University in 2012, this powerful, thought-provoking work by national best-selling author Cass R. Sunstein combines legal theory with behavioral economics to make a fresh argument about the legitimate scope of government, bearing on obesity, smoking, distracted driving, health care, food safety, and other highly volatile, high-profile public issues. Behavioral economists have established that people often make decisions that run counter to their best interests--producing what Sunstein describes as "behavioral market failures." Sometimes we disregard the long term; sometimes we are unrealistically optimistic; sometimes we do not see what is in front of us. With this evidence in mind, Sunstein argues for a new form of paternalism, one that protects people against serious errors but also recognizes the risk of government overreaching and usually preserves freedom of choice.
Against those who reject paternalism of any kind, Sunstein shows that "choice architecture"--government-imposed structures that affect our choices--is inevitable, and hence that a form of paternalism cannot be avoided. He urges that there are profoundly moral reasons to ensure that choice architecture is helpful rather than harmful--and that it makes people's lives better and longer.
Автор: Thaler, Richard H. Sunstein, Cass R. Название: Nudge ISBN: 0300122233 ISBN-13(EAN): 9780300122237 Издательство: Wiley yUP Рейтинг: Цена: 3133.00 р. Наличие на складе: Поставка под заказ.
Описание: Every day we make decisions on topics ranging from the personal investments we select to the schools we pick for our children to the foods we eat to the causes we champion. Unfortunately we don`t always choose well. This book explains that we are susceptible to cognitive biases and blunders that make us human, fallible, and prone to error.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru