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Transforming Type: New Directions in Kinetic Typography, Barbara Brownie


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Автор: Barbara Brownie
Название:  Transforming Type: New Directions in Kinetic Typography
ISBN: 9780857857675
Издательство: Bloomsbury Academic
Классификация:


ISBN-10: 0857857673
Обложка/Формат: Hardback
Страницы: 128
Вес: 0.47 кг.
Дата издания: 18.12.2014
Серия: Arts
Язык: English
Иллюстрации: 16 colour and 24 b/w illus
Размер: 254 x 197 x 11
Читательская аудитория: Professional and scholarly
Ключевые слова: History of art: Byzantine & Medieval art c 500 CE to c 1400,History of art & design styles: from c 1900 -, DESIGN / General,DESIGN / Graphic Arts / General
Основная тема: History of art & design styles: from c 1900 -,DESIGN / General,DESIGN / Graphic Arts / General,History of art: Byzantine & Medieval art c 500 CE to c 1400
Подзаголовок: New directions in kinetic typography
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Поставляется из: Англии
Описание: Transforming Type examines kinetic or moving type in a range of fields including film credits, television idents, interactive poetry and motion graphics. As the screen increasingly imitates the properties of real-life environments, typographic sequences are able to present letters that are active and reactive. These environments invite new discussions about the difference between motion and change, global and local transformation, and the relationship between word and image. In this illuminating study, Barbara Brownie explores the ways in which letterforms transform on screen, and the consequences of such transformations. Drawing on examples including Kyle Cooper’s title sequence design, kinetic poetry and MPC’s idents for the UK’s Channel 4, she differentiates motion from other kinds of kineticism, with particular emphasis on the transformation of letterforms into other forms and objects, through construction, parallax and metamorphosis. She proposes that each of these kinetic behaviours requires us to revisit existing assumptions about the nature of alphabetic forms and the spaces in which they are found.
Дополнительное описание: Part 1: Mapping the Field: Categories of Kineticism Chapter 1: What is Kineticism?Chapter 2: Global v. Local Perception, and the problem with Global BiasChapter 3: Local Kineticism and Fluctuating Identity Part 2: Issues in Transforming Typography Chapte



Dictionary of Typography and its Accessory Arts

Автор: Southward
Название: Dictionary of Typography and its Accessory Arts
ISBN: 1108009069 ISBN-13(EAN): 9781108009065
Издательство: Cambridge Academ
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Описание: The son of a Liverpool-based printer, John Southward (1840–1902) was a prolific writer and editor of books on the subject. He edited the Printers' Register from 1886 to 1890, and his Modern Printing: A Handbook remained a standard work for apprentice printers and compositors well into the twentieth century. This dictionary of terms employed in printing offices was one of his earlier works, initially issued as a monthly serial within the Printers' Register. The resulting high demand led to the publication of a second edition in book format in 1875. Painstakingly compiled, it covers the history and practice of typography, and gives references to other works where further information can be found. Over a century later, the technology and terminology of typesetting and printing have undergone enormous changes, but this book remains a fascinating snapshot of the British printing industry in the mid-to-late nineteenth century.


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