Campbell Biology: Concepts & Connections, Global Edition
Автор: Reece Jane Название: Campbell Biology: Concepts & Connections, Global Edition ISBN: 1292229470 ISBN-13(EAN): 9781292229478 Издательство: Pearson Education Цена: 4208 р. Наличие на складе: Есть (1 шт.) Описание: Intended for non-majors or mixed biology courses. A conceptual framework for understanding the world of biologyCampbell Biology: Concepts & Connections continues to introduce pedagogical innovations, which motivate students not only to learn, but also engage with biology. This bestselling textbook is designed to help students stay focused with its hallmark modular organization around central concepts and engages students in connections between concepts and the world outside of the classroom with Scientific Thinking, Evolution Connection and Connection essays in every chapter.
The 9th Edition offers students a framework organized around fundamental biological themes and encourages them to analyze visual representations of data with new Visualizing the Data figures. A reorganized Chapter One emphasizes the process of science and scientific reasoning, and robust instructor resources and multimedia allow students to engage with biological concepts in a memorable way. Unparalleled resources let instructors develop active and high-interest lectures with ease.
Pearson Mastering (TM) Biology is not included. Students, if Mastering Biology is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Mastering should only be purchased when required by an instructor.
Instructors, contact your Pearson representative for more information. Mastering Biology is an online homework, tutorial, and assessment product designed to improve results by helping students quickly master concepts. Students benefit from self-paced activities that feature personalized wrong-answer feedback to emulate the office-hour experience and help keep students on track.
With a wide range of interactive, engaging, and assignable activities, many of them created by the Campbell Biology: Concepts and Connections authors, students are encouraged to actively learn and retain tough course concepts. New Mastering Biology activities for this edition include "Key Topic Overview" videos that help students efficiently review key topics outside of class, "Evaluating Science in the Media" activities that help students build science literacy skills, and more "Visualizing the Concept" animated videos that help students further visualize and understand complex biological processes.
Автор: Stern, Louis W. Название: Palmatier: MrtgChStrat GE_p8 ISBN: 1292060468 ISBN-13(EAN): 9781292060460 Издательство: Pearson Education Рейтинг: Цена: 12761 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: For advanced undergraduate and/or graduate-level courses in Distribution Channels, Marketing Channels or Marketing Systems. Marketing Channel Strategy shows students how to design, develop, maintain and manage effective relationships among worldwide marketing channels to achieve sustainable competitive advantage by using strategic and managerial frames of reference.This program will provide a better teaching and learning experience—for you and your students. Here’s how: Bring Concepts to Life with a Global Perspective: Varied topics are covered, bringing in findings, practice, and viewpoints from multiple disciplines. Teach Marketing Channels in a More Flexible Manner: Chapters are organized in a modular format, may be read in any order, and re-organized. Keep your Course Current and Relevant: New examples, exercises, and research findings appear throughout the text.
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