Автор: Duening, Thomas N. (university Of Colorado At Colorado Springs, Usa) Hisrich, Robert A. (thunderbird School Of Global Management, Glendale, Az, Usa) L Название: Technology entrepreneurship ISBN: 0128222034 ISBN-13(EAN): 9780128222034 Издательство: Elsevier Science Цена: 12631.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ. Описание: Technology Entrepreneurship: Taking Innovation to the Marketplace, Third Edition provides a practical toolkit for potential entrepreneurs with technology backgrounds that will help them navigate complex issues such as raising capital, IP protection, product development, and more. The book's structure follows the entrepreneurial process in a step-by-step way, defining key terms and helping readers without business qualifications engage with the activities addressed. In addition, it covers a discussion of current trends and developments relevant for tomorrow's entrepreneurs. In-depth information on the practicalities of technology entrepreneurship are combined with experience from academics to provide a unique resource on how to approach this crucial subject.
Автор: Meyer G D & Heppard K Название: Entrepreneurship as Strategy ISBN: 076191580X ISBN-13(EAN): 9780761915805 Издательство: Sage Publications Рейтинг: Цена: 13306.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The creation of innovative products and services by entrepreneurs is often cited as one of the key strengths of the current American economy. Academics and executives alike are beginning to recognize the advantages of innovation and real-time experimentation over traditional strategic planning processes. Large firms find they need to create strategies that are entrepreneurial, and emerging firms are recognizing the importance of a continuing emphasis on entrepreneurship in their long-term strategic vision.
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