Scenario-based Strategic Planning, 

Автор: Burkhard Schwenker; Torsten Wulf; Christian Krys
Название: Scenario-based Strategic Planning
ISBN: 3658042141 ISBN-13(EAN): 9783658042141
Издательство: Springer
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Описание: Previous approaches to scenario planning were complex and focused on the long term, but the approach developed by Roland Berger and the Center for Strategy and Scenario Planning at HHL Leipzig Graduate School of Management is different.

Автор: M. Lindgren; H. Bandhold
Название: Scenario Planning
ISBN: 1349431974 ISBN-13(EAN): 9781349431977
Издательство: Springer
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Цена: 8384.00 р.
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Описание: Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy.

Автор: Roberta Capello; Roberto P. Camagni; Barbara Chizz
Название: Modelling Regional Scenarios for the Enlarged Europe
ISBN: 3642094201 ISBN-13(EAN): 9783642094200
Издательство: Springer
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Цена: 24456.00 р.
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Описание: Tackling the question of what the European territory will look like over the next fifteen years, this volume provides quali-quantitative territorial scenarios for the enlarged Europe, under different assumptions on future globalisation strategies of BRIC (Brazil, Russia, India and China) and East and West European countries.

Автор: Anthony Clark; Rudolf Gr?nig; Richard K?hn
Название: Process-based Strategic Planning
ISBN: 3642423787 ISBN-13(EAN): 9783642423789
Издательство: Springer
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Описание: A completely revised and updated version of this book was published in 2015 under the title "The Strategy Planning Process". A company`s strategies define its future direction, specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of market offers and of resources.