From Me to We: Why Commercial Collaboration Is the Key to Future Proofing Business, Leadership and Personal Success, Garner Janine
Автор: David Birchall Название: Future Proofing ISBN: 1841123277 ISBN-13(EAN): 9781841123271 Издательство: Wiley Рейтинг: Цена: 1584.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Covers the key aspects of future proofing, from identifying alternative scenarios and tracking technology change to developing a blueprint for action and communicating it within the organization. This title contains examples and lessons from benchmark businesses. It is suitable for people who need to master business thinking and practice quickly.
Описание: Is business ethics a contradiction in terms? Absolutely not, says Robert Solomon. In fact, he maintains that sound ethics is a necessary precondition of any long-term business enterprise, and that excellence in business must exist on the foundation of values that most of us hold dear. Drawing on twenty years of experience consulting with major corporations on ethics, Solomon clarifies the difficult ethical choices all people in business face. He uses an Aristotelian approach to remind readers that a corporation--like an individual--is embedded in a community, and that corporate values such as fairness and honesty are meaningless until transformed into action. Without a base of shared values, trust and mutual benefits, today's national and international business world would fall apart. In keeping with his conviction that virtue and profit must thrive together, Solomon both examines the ways in which deficient values actually destroy businesses, and debunks the pervasive myths that encourage unethical business practices. Complete with a working catalog of virtues designed to illustrate the importance of integrity in any business situation, this compelling handbook contains a gold mine of wisdom for either the small business manager or the corporate executive struggling with ethical issues.
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