Описание: Two marketing experts present a comprehensive guide to building a product into a recognized and respected brand and share their radical strategies for marketing effectively on the Internet, urging readers to mix the old with the new when making a marketing plan, in a volume that contains The 22 Immu
Автор: Minsky Laurence, Fahey Colleen Название: Audio Branding: Using Sound to Build Your Brand ISBN: 0749478578 ISBN-13(EAN): 9780749478575 Издательство: Неизвестно Рейтинг: Цена: 6967.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Create an audio language to support your brand identity with a step-by-step guide backed by real life insights and cutting-edge research.
Автор: Schaefer Wolfgang, Kuehlwein J. P. Название: Brand Myths: The Secrets of Prestige Branding ISBN: 0749470038 ISBN-13(EAN): 9780749470036 Издательство: Неизвестно Рейтинг: Цена: 7815.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Examine the successful developments and promotion of prestige brands in the luxury industry, gaining insight into not just into how they`re sold, but how consumers respond to them.
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