Misbehaving: The Making of Behavioral Economics, Thaler Richard H.
Автор: Thaler Richard H. Название: Misbehaving: The Making of Behavioral Economics ISBN: 039335279X ISBN-13(EAN): 9780393352795 Издательство: Wiley Рейтинг: Цена: 1424.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans--predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth--and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing like real people. Whether buying a clock radio, selling basketball tickets, or applying for a mortgage, we all succumb to biases and make decisions that deviate from the standards of rationality assumed by economists. In other words, we misbehave. More importantly, our misbehavior has serious consequences. Dismissed at first by economists as an amusing sideshow, the study of human miscalculations and their effects on markets now drives efforts to make better decisions in our lives, our businesses, and our governments.
Coupling recent discoveries in human psychology with a practical understanding of incentives and market behavior, Thaler enlightens readers about how to make smarter decisions in an increasingly mystifying world. He reveals how behavioral economic analysis opens up new ways to look at everything from household finance to assigning faculty offices in a new building, to TV game shows, the NFL draft, and businesses like Uber.
Laced with antic stories of Thaler's spirited battles with the bastions of traditional economic thinking, Misbehaving is a singular look into profound human foibles. When economics meets psychology, the implications for individuals, managers, and policy makers are both profound and entertaining.
Shortlisted for the Financial Times & McKinsey Business Book of the Year Award
Описание: Behavior genetics has always been a breeding ground for controversies. From the "criminal chromosome" to the "gay gene," claims about the influence of genes like these have led to often vitriolic national debates about race, class, and inequality. The author traces the field of behavior genetics back to its origins in the 1950s.
This book examines the field of behavioral economics and provides insights into the following questions: The book looks at decision making and behavior from the point of view of (i) individual behavior and choice; (ii) group and interactive choice; and (iii) collective choices and decision making. In particular, it covers the following aspects: instances when bounded rationality leads to decisions inconsistent with standard economic assumptions; risk and the processes by which investors and consumers make decisions; altruistic and cooperative behavior as alternatives to competition; game theory as a way to explore motives of cooperation versus competition; the determinants of happiness and the relationship between utility and well-being; the concept of social capital, including motivations for charity and being a responsible citizen; how trust and fairness relate to economic actions and the motivation to cooperate rather than compete; behavior such as crime, corruption and bribery from ethical, social and economic viewpoints; and, finally, the decision making process of collective choice and how societies develop rules for governing themselves.This is the first book to bridge economics, psychology, sociology and political sciences and explain the nuanced subtleties of decision making
Автор: Heukelom Название: Behavioral Economics ISBN: 1107039347 ISBN-13(EAN): 9781107039346 Издательство: Cambridge Academ Рейтинг: Цена: 15840.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book discusses the theories, theorists, and contexts from which behavioral economics arose and shows how this new field in economics subsequently developed. The central theme running through the book is that behavioral economics reflects and contributes to a fundamental reorientation of the foundations upon which economics was based for nearly two hundred years.
Автор: Vardi Название: Misbehavior in Organizations ISBN: 113884098X ISBN-13(EAN): 9781138840980 Издательство: Taylor&Francis Рейтинг: Цена: 8726.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This revised edition of Misbehavior in Organizations updates and expands upon the integrative OMB (Organizational Misbehavior) framework pioneered by the authors.
Автор: Vardi, Yoav Название: Misbehavior in Organizations ISBN: 0805843329 ISBN-13(EAN): 9780805843323 Издательство: Taylor&Francis Цена: 10336.00 р. Наличие на складе: Поставка под заказ.
Описание: For many years, scholars aligned with mainstream research paradigms that make up organizational behaviour (OB) have been leaning toward the more positive
depiction of organizational reality. To better understand people's behaviour in the workplace, they must also explore misbehaviour. Organizational Misbehaviour (OMB) is a term that was
coined by Yaov Vardi when he found out there were no models for how to predict "misconduct" at work.
Thus, the purpose of this book is to delineate a new agenda for OB
theory and research. Devoted to the study and management of misbehaviour in work organizations, this volume is divided into three parts. Part I discusses the prevalence of these
phenomena.
It searches for typologies and definitions for misbehaviour in the management literature using a historical perspective and proposes a general framework of OMB.
Part II explores some important manifestations and antecedents of OMB at different levels of analysis - the person
the job and the organization. Finally, Part III presents practical and methodological implications for managers and researchers.
The authors offer a comprehensive and
systematically developed framework for the development and management of misbehaviour in organizations. The book is intended for students, scholars and practitioners who manage
OB.
Автор: Sagie Название: Misbehavior and Dysfunctional Attitudes in Organizations ISBN: 0333984099 ISBN-13(EAN): 9780333984093 Издательство: Springer Рейтинг: Цена: 18866.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This text presents useful theories and empirical evidence that help to describe, explain, predict and control both attitudinal and behavioural problems in an organizational setting.
Автор: Lyytinen Kalle Название: Power of Customer Misbehavior ISBN: 1137348917 ISBN-13(EAN): 9781137348913 Издательство: Springer Рейтинг: Цена: 6288.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: To stay competitive, firms need to build great products but they also need to lend these products to the uses and misuses of their customers and learn extensively from them. This is the first book to explore the idea that allowing customers to adapt features in online products or services to suit their needs is the key to viral growth.
Автор: Roberto, Christina A (Author), Kawachi, Ichiro (Author), Roberto, Christina A (Editor), Kawachi, Ichiro (Editor) Название: Behavioral Economics and Public Health ISBN: 019939833X ISBN-13(EAN): 9780199398331 Издательство: Oxford Academ Рейтинг: Цена: 13939.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Behavioral Economics and Public Health is the first book to apply the groundbreaking insights of behavioral economics to the persisting problems of health behaviors and behavior change.
Автор: Heukelom Название: Behavioral Economics ISBN: 1107569540 ISBN-13(EAN): 9781107569546 Издательство: Cambridge Academ Рейтинг: Цена: 5069.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The book discusses the theories, theorists, and contexts from which behavioral economics arose and shows how this new field in economics subsequently developed. The central theme running through the book is that behavioral economics reflects and contributes to a fundamental reorientation of the foundations upon which economics was based for nearly two hundred years.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
