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Jazz Sells: Music, Marketing, and Meaning, Laver Mark


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Цена: 7195.00р.
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Автор: Laver Mark
Название:  Jazz Sells: Music, Marketing, and Meaning
ISBN: 9781138018761
Издательство: Taylor&Francis
Классификация:



ISBN-10: 1138018767
Обложка/Формат: Paperback
Страницы: 262
Вес: 0.38 кг.
Дата издания: 03.03.2015
Серия: Transnational studies in jazz
Язык: English
Иллюстрации: 21 halftones, black and white
Размер: 339 x 154 x 19
Читательская аудитория: Tertiary education (us: college)
Ключевые слова: Jazz, MUSIC / General
Подзаголовок: Music, marketing, and meaning
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Европейский союз
Описание:

Jazz Sells: Music, Marketing, and Meaning examines the issues of jazz, consumption, and capitalism through advertising. On television, on the Internet, in radio, and in print, advertising is a critically important medium for the mass dissemination of music and musical meaning. This book is a study of the use of the jazz genre as a musical signifier in promotional efforts, exploring how the relationship between brand, jazz music, and jazz discourses come together to create meaning for the product and the consumer. At the same time, it examines how jazz offers an invaluable lens through which to examine the complex and often contradictory culture of consumption upon which capitalism is predicated.




Hodder Twentieth Century History : Russia & The Ussr 1905-56

Автор: Laver J
Название: Hodder Twentieth Century History : Russia & The Ussr 1905-56
ISBN: 0340620242 ISBN-13(EAN): 9780340620243
Издательство: Hodder
Цена: 1061.00 р.
Наличие на складе: Поставка под заказ.

Описание: This title examines the remarkable events which occurred in Russia during the first half of the 20th century. From Tsarist monarchy to communist dictatorship, the narrative charts the events which led up to the revolution of 1905, World War I, the revolutions of 1917, the downfall of the Tsar, the new Soviet state and the civil war which ensued. The author goes on to explore the communists' consolidation of power and the effect they had upon the USSR's economy and society, including collectivization, Five Year Plans and Stalin's terrors. Emphasis is also given to the roles of Lenin and Stalin, with examinations of the different interpretations of the leaders' influence and policies.

History At Source: Russia 1914-1941

Автор: Laver J
Название: History At Source: Russia 1914-1941
ISBN: 0340542101 ISBN-13(EAN): 9780340542101
Издательство: Hodder
Цена: 1516.00 р.
Наличие на складе: Поставка под заказ.

Описание: This first title in the "History at Source" series examines the political and economic situation in Russia in 1914, and the February and October revolutions of 1917. The book also examines the impact of World War I, the struggle for power after Lenin, the Stalinist era and economic transformation. The text covers popular topics for A Level and Higher Grade students. Each section contains a short introduction and a wide variety of sources, all set in their historical context. Examination-style questions are also provided, along with practical advice on answering source-based and essay questions, specimen essay answers and source-based exercise answers.


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