Автор: Yukari Iwatani Kane Название: Haunted Empire: Apple After Steve Jobs ISBN: 000747914X ISBN-13(EAN): 9780007479146 Издательство: HarperCollins UK Цена: 1715.00 р. Наличие на складе: Поставка под заказ.
Автор: Kane Yukari Iwatani Название: Haunted Empire: Apple After Steve Jobs ISBN: 0062128264 ISBN-13(EAN): 9780062128263 Издательство: HarperCollins USA Цена: 1775.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two years since Steve Jobs's death, revealing the tensions and challenges CEO Tim Cook and his team face as they try to sustain Jobs's vision and keep the company moving forward.
Steve Jobs's death raised one of the most pressing questions in the tech and business worlds: Could Apple stay great without its iconic leader? Many inside the company were eager to prove that Apple could be just as innovative as it had been under Jobs. Others were painfully aware of the immense challenge ahead. As its business has become more complex and global, Apple has come under intense scrutiny, much of it critical. Maintaining market leadership has become crucial as it tries to conquer new frontiers and satisfy the public's insatiable appetite for "insanely great" products.
Based on over two hundred interviews with current and former executives, business partners, Apple watchers and others, Haunted Empire is an illuminating portrait of Apple today that offers clues to its future. With nuanced insights and colorful details that only a seasoned journalist could glean, Kane goes beyond the myths and headlines. She explores Tim Cook's leadership and its impact on Jobs's loyal lieutenants, new product development, and Apple's relationships with Wall Street, the government, tech rivals, suppliers, the media, and consumers.
Hard-hitting yet fair, Haunted Empire reveals the perils and opportunities an iconic company faces when it loses its visionary leader.
Описание: A "Rise and Fall of the Great Powers "for the post-Cold War era--a brilliantly written, sweeping new history of how empires have ebbed and flowed over the past six centuries. The death of the great Tatar emperor Tamerlane in 1405, writes historian John Darwin, was a turning point in world history. Never again would a single warlord, raiding across the steppes, be able to unite Eurasia under his rule. After Tamerlane, a series of huge, stable empires were founded and consolidated-- Chinese, Mughal, Persian, and Ottoman--realms of such grandeur, sophistication, and dynamism that they outclassed the fragmentary, quarrelsome nations of Europe in every respect. The nineteenth century saw these empires fall vulnerable to European conquest, creating an age of anarchy and exploitation, but this had largely ended by the twenty-first century, with new Chinese and Indian super-states and successful independent states in Turkey and Iran. This elegantly written, magisterial account challenges the conventional narrative of the "Rise of the West," showing that European ascendancy was neither foreordained nor a linear process. Indeed, it is likely to be a transitory phase. "After Tamerlane "is a vivid, bold, and innovative history of how empires rise and fall, from one of Britain's leading scholars. It will take its place beside other provocative works of "large history," from Paul Kennedy's "The Rise and Fall of the Great Powers "to David Landes's "The Wealth and Poverty of Nations "or Niall Ferguson's "Empire."
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru