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Handbook Of Research On Managing And Influencing Consumer Behavior, Kaufmann


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Цена: 51698.00р.
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Автор: Kaufmann
Название:  Handbook Of Research On Managing And Influencing Consumer Behavior
ISBN: 9781466665477
Издательство: Mare Nostrum (Eurospan)
Классификация:
ISBN-10: 1466665475
Обложка/Формат: Hardback
Страницы: 573
Вес: 2.04 кг.
Дата издания: 30.08.2014
Серия: Sociology
Язык: English
Иллюстрации: Black & white illustrations
Размер: 279 x 216 x 41
Читательская аудитория: Postgraduate, research & scholarly
Ключевые слова: Consumerism
Рейтинг:
Поставляется из: Англии
Описание: In recent years, all types of businesses have increasingly focused on the importance of the relationship with the customer. Customer knowledge management has become a well-known term used in the business and academic worlds for understanding how to control consumer behavior.The Handbook of Research on Managing and Influencing Consumer Behavior discusses the importance of understanding and implementing customer knowledge management and customer relationship management into everyday business workflows. This comprehensive reference work highlights the changes that the Internet and social media have brought to consumer behavior, and is of great use to marketers, businesses, academics, students, researchers, and professionals.


The School Leader`s Guide to Understanding Attitude and Influencing Behavior

Автор: Pryor B & Pryor C
Название: The School Leader`s Guide to Understanding Attitude and Influencing Behavior
ISBN: 1412904455 ISBN-13(EAN): 9781412904452
Издательство: Sage Publications
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Цена: 7602.00 р.
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Описание: This book will help educators to understand the how and why behind people`s decisions, and to use this information to change attitudes and influence the behaviour of teachers, school staff, parents, and other members of their community.

The School Leader`s Guide to Understanding Attitude and Influencing Behavior

Автор: Pryor B & Pryor C
Название: The School Leader`s Guide to Understanding Attitude and Influencing Behavior
ISBN: 1412904463 ISBN-13(EAN): 9781412904469
Издательство: Sage Publications
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Цена: 3800.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book will help educators to understand the how and why behind people`s decisions, and to use this information to change attitudes and influence the behaviour of teachers, school staff, parents, and other members of their community.

Influencing within organizations

Автор: Andzrej Huczynski
Название: Influencing within organizations
ISBN: 0415311632 ISBN-13(EAN): 9780415311632
Издательство: Taylor&Francis
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Цена: 8726.00 р.
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Описание: Through the use of the most consistent and dependable academic studies available, this unique book gives readers an effective practical guide to one of the most important survival-success skills of the twenty-first century - influencing.

Paradigms and Theories Influencing Policies in the South African and International Water Sectors

Автор: Richard Meissner
Название: Paradigms and Theories Influencing Policies in the South African and International Water Sectors
ISBN: 3319485466 ISBN-13(EAN): 9783319485461
Издательство: Springer
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Цена: 16769.00 р.
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Описание: This book presents a new way of looking at and analyzing policies, programs and/or plans in which research scientists have used their knowledge to develop mechanisms such as South Africa's National Water Resource Strategy, Second Edition; Australian and South African climate change adaptation strategies for government entities and the UNDP's Water and Ocean Governance focus area. It critically assesses how science can be used in the service of society and how researchers and practitioners can bridge the gaps that arise as a result of incomplete thinking. Presenting a bird’s-eye view of how thinking and understanding operate in the policy context, it offers a valuable contribution to fields of inquiry such as research methods, comparative analyses, political science, international relations and the natural and social sciences in general. This book fills a market gap, providing real-world solutions to the practical application of science, paradigms and theories.

Influencing Up

Автор: Cohen
Название: Influencing Up
ISBN: 1118038452 ISBN-13(EAN): 9781118038451
Издательство: Wiley
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Цена: 3008.00 р.
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Описание: The authors of the classic Influence Without Authority explain the unique challenges of influencing powerful people Learn to overcome your difficulties with a boss who is uninterested in your concerns, or resistant to giving needed support.


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