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Market Research Methodologies, Takhar-Lail & Ghorbani


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Цена: 31324.00р.
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Автор: Takhar-Lail & Ghorbani
Название:  Market Research Methodologies
ISBN: 9781466663718
Издательство: Mare Nostrum (Eurospan)
Классификация:
ISBN-10: 1466663715
Обложка/Формат: Hardback
Страницы: 300
Вес: 1.04 кг.
Дата издания: 28.02.2015
Серия: Advances in marketing, customer relationship management, and e-services
Язык: English
Иллюстрации: Black & white illustrations
Размер: 228 x 292 x 25
Читательская аудитория: Professional and scholarly
Ключевые слова: Market research
Подзаголовок: Multi-method and qualitative approaches
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Поставляется из: Англии
Описание: Human inquiry has served as the impetus for a number of developments throughout history. Seeking new knowledge about the world around us helps to drive our progress and push us to discover innovative improvements. This drive lends itself to the development of qualitative research.Market Research Methodologies: Multi-Method and Qualitative Approaches brings together innovative techniques and novel designs that aid in the development of multi-method studies and investigations. Focusing on vital concepts such as data validity, triangulation, and reliability, this book is a fundamental reference source for PhD students, graduate students, and academics within the business field who wish to understand how these methods can be employed to extract data from particular environments.


Brain Stimulation: Methodologies and Interventions

Автор: Irving Reti
Название: Brain Stimulation: Methodologies and Interventions
ISBN: 111856829X ISBN-13(EAN): 9781118568293
Издательство: Wiley
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Цена: 20742.00 р.
Наличие на складе: Поставка под заказ.

Описание: Brain stimulation technologies are both tools to probe brain function and to provide therapeutic options for patients with neuropsychiatric disease where pharmacological options are not viable.

Reconceptualizing Qualitative Research: Methodologies Without Methodology

Автор: Koro-Ljungberg Mirka
Название: Reconceptualizing Qualitative Research: Methodologies Without Methodology
ISBN: 1483351718 ISBN-13(EAN): 9781483351711
Издательство: Sage Publications
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Цена: 13306.00 р.
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Описание: This book challenges simplified notions of research, providing examples of how students can carry out qualitative research that avoids the trap of methodological reductionism.

Theories and Methodologies in Postgraduate Feminist Research

Название: Theories and Methodologies in Postgraduate Feminist Research
ISBN: 0415851637 ISBN-13(EAN): 9780415851633
Издательство: Taylor&Francis
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Цена: 8573.00 р.
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Описание: This volume centers on theories and methodologies for postgraduate feminist researchers engaged in interdisciplinary research, in a context of increasing globalization, giving special attention to cutting-edge approaches at the borders between humanities and social sciences and specific discipline-transgressing fields such as feminist technoscience studies.

Research Methods and Methodologies in Education: Second Edition

Автор: Coe R et al
Название: Research Methods and Methodologies in Education: Second Edition
ISBN: 1473969808 ISBN-13(EAN): 9781473969803
Издательство: Sage Publications
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Цена: 4592.00 р.
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Описание: Lecturers/instructors - request a free digital inspection copy here The #1 resource for carrying out educational research In order to carry out high-quality educational research, every aspect of the process needs careful consideration. This all-encompassing textbook gives a considered overview of principles that underpin research, key qualitative and quantitative methods for research design, data collection and analysis. New to the Second Edition: Includes new chapter on Ethics Enhanced coverage of qualitative research Thorough reworking's of chapters makes the new edition truly comprehensive

Nonrepresentational Methodologies: Re-Envisioning Research

Автор: Vannini Phillip
Название: Nonrepresentational Methodologies: Re-Envisioning Research
ISBN: 0415713013 ISBN-13(EAN): 9780415713016
Издательство: Taylor&Francis
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Цена: 22968.00 р.
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Описание: Non-representational theory is one of the contemporary moment’s most influential theoretical perspectives within social and cultural theory. It is now widely considered to be the logical successor of postmodern theory, the logical development of post-structuralist thought, and the most notable intellectual force behind the turn across the social and cultural sciences away from cognition, meaning, and textuality. And yet, it is often poorly understood. This is in part because of its complexity, but also because of its limited treatment in the few volumes chiefly dedicated to it. Theories must be useful to researchers keen on utilizing concepts and analytical frames for their personal interpretive purposes. How useful non-representational theory is, in this sense, is yet to be understood. This book outlines a variety of ways in which non-representational ideas can influence the research process, the very value of empirical research, the nature of data, the political value of data and evidence, the methods of research, the very notion of method, and the styles, genres, and media of research.

Handbook Of Spatial Research Paradigms And Methodologies

Название: Handbook Of Spatial Research Paradigms And Methodologies
ISBN: 1138883085 ISBN-13(EAN): 9781138883086
Издательство: Taylor&Francis
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Цена: 7961.00 р.
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Описание: Part of a two-volume handbook reviewing the major paradigms used in each of the contributors` research areas of spatial cognition.


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