Matheson Young Originals 9780896729247

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Автор: Matheson
Название: Young Originals
Перевод названия: Мэтесон: Юные оригиналы
ISBN: 9780896729247
Издательство: Eurospan
Классификация:

Мода и текстиль: дизайн

Биографии деятелей бизнеса и промышленности

Мода и общество

Индустрия моды и красоты

ISBN-10: 0896729249
Обложка/Формат: Paperback
Страницы: 240
Вес: 0.354 кг.
Дата издания: 30.11.2015
Серия: Costume society of america series
Язык: English
Иллюстрации: Illustrations
Размер: 226 x 152 x 15
Читательская аудитория: Professional and scholarly
Ключевые слова: History of art & design styles: from c 1900 -,Fashion & textiles: design,Biography & True Stories,Fashion & society,Fashion & beauty industries
Подзаголовок: Emily wilkens and the teen sophisticate
Рейтинг:
Поставляется из: Англии
Описание: In the early 1940s, American designer Emily Wilkens went beyond her previous experience in childrens wear to create costumes for two teenage characters in a Broadway play. Recognizing the growing importance of the teenager in American culture, she soon launched Emily Wilkens Young Originals, the first designer label specializing in upscale, fashionable clothing for teenage girls. Within the space of a few years, Wilkens skyrocketed from obscurity to national recognition, yet even today many fashion insiders would not recognize her name.Fashion historian Rebecca Jumper Matheson explores intertwining stories of female agency through the history of Wilkens and her teenage clientele. Wilkens retained both artistic and business control over her label in an era when most American ready-to-wear designers were anonymous employees of manufacturers. Wilkens parleyed her relative youth into a big-sister image which, like her dresses themselves, allowed her to mediate between the concerns of her teenage clients and their parents. Contrary to popular wisdom, Wilkens’s designs declared that even a teenager could be fashionable. In doing so, Wilkens laid the foundation for the seismic shift that would occur later in the twentieth century, when youth became the fashionable ideal.Young Originals traces Wilkens’s career from fashion illustrator in the 1930s to spa and beauty expert in the 1980s, emphasizing her consistent ideal of healthy, youthful beauty.

Young Originals, Matheson