Design and the Question of History, Tony Fry, Clive Dilnot, Susan C. Stewart

Автор: Ulrich Karl
Название: Product Design and Development, 5ed.
ISBN: 0071086951 ISBN-13(EAN): 9780071086950
Издательство: McGraw-Hill
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Цена: 9265.00 р.
Наличие на складе: Поставка под заказ.

Описание: Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, this title presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise.

Автор: Porter, Bernard
Название: Refugee question in mid-victorian politics
ISBN: 0521088151 ISBN-13(EAN): 9780521088152
Издательство: Cambridge Academ
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Цена: 5069.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The British have long boasted of their tradition of asylum for political refugees, but never with more justification than in the nineteenth century, when the legal toleration which was accorded them in Britain was nearly absolute.

Автор: Batra Rajeev
Название: The Psychology of Design
ISBN: 0765647605 ISBN-13(EAN): 9780765647603
Издательство: Taylor&Francis
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Цена: 8726.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Design plays an increasingly larger role today in creating consumer desire for products and liking for commercial messages. However, the psychological processes involved are only partially understood. In addition, design is inherently interdisciplinary, involving (among others) important elements of aesthetics, anthropology, brand strategy, creativity, design science, engineering, graphic design, industrial design, marketing, material science, product design, and several areas within psychology. While researchers and practitioners in all of these fields seek to learn more about how and why "good" design works its magic, they may benefit from each other’s work. The chapters in this edited book bring together organizing frameworks and reviews of the relevant literatures from many of these contributing disciplines, along with recent empirical work. They cover relevant areas such as embodied cognition, processing fluency, experiential marketing, sensory marketing, visual aesthetics, and other research streams related to the impact of design on consumers. Importantly, the primary focus of these chapters is not on product design that creates functional value for the targeted consumer, but rather on how design can create the kind of emotional, experiential, hedonic, and sensory appeal that results in attracting consumers. Each chapter concludes with Implications for a theory of design as well as for designers.

Автор: Batra
Название: The Psychology of Design
ISBN: 0765647591 ISBN-13(EAN): 9780765647597
Издательство: Taylor&Francis
Рейтинг:
Цена: 22202.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Design plays an increasingly larger role today in creating consumer desire for products and liking for commercial messages. However, the psychological processes involved are only partially understood. In addition, design is inherently interdisciplinary, involving (among others) important elements of aesthetics, anthropology, brand strategy, creativity, design science, engineering, graphic design, industrial design, marketing, material science, product design, and several areas within psychology. While researchers and practitioners in all of these fields seek to learn more about how and why "good" design works its magic, they may benefit from each other’s work. The chapters in this edited book bring together organizing frameworks and reviews of the relevant literatures from many of these contributing disciplines, along with recent empirical work. They cover relevant areas such as embodied cognition, processing fluency, experiential marketing, sensory marketing, visual aesthetics, and other research streams related to the impact of design on consumers. Importantly, the primary focus of these chapters is not on product design that creates functional value for the targeted consumer, but rather on how design can create the kind of emotional, experiential, hedonic, and sensory appeal that results in attracting consumers. Each chapter concludes with Implications for a theory of design as well as for designers.