Описание: Technical ideas may be solid or even groundbreaking, but if these ideas cannot be clearly communicated, reviewers of technical documents are likely to reject the argument for advancing these ideas. This book presents a scientific approach to writing that mirrors the sensibilities of scientists and engineers.
Описание: Offers recommendations on all matters of writing style and citation. Developed by the Council of Science Editors (CSE), the leading professional association in science publishing, this guide encompasses all areas of the sciences. It has been fully revised to reflect the best practices in scientific publishing.
Описание: Improve the signal-to-noise ratio in your writing! You'll need more than just technical prowess to succeed as a professional engineer; you'll need to be an effective communicator. Specifically written to address the needs of engineers, this brief, easy-to-use guide gives you an efficient and direct way to improve your writing and speaking skills. The authors focus on those writing activities that engineers perform on a daily basis, such as reports, business letters, office memoranda, and e-mail, as well as oral presentations. Now updated to reflect rapid changes in how we communicate, this Second Edition covers writing as part of a project team, plagiarism and ethics, email effectiveness and privacy, presentations using PowerPoint, and applying for jobs using the internet. With this book, you'll learn how to: Reduce the "noise" in your writing, by eliminating grammatical errors, typos, poor organization, and fuzzy thinking. Correctly document information taken from other sources. Increase your chances of landing the job you want. Construct clear and effective graphics. Avoid ethical pitfalls.
Описание: This book presents a psycholinguistic model for writing reports of client assessments. It helps professionals translate models into practical formats they can use in everyday work situations.
Описание: This book shows scientists how to apply their analysis and synthesis skills to overcoming the challenge of how to write, as well as what to write, to maximise their chances of publishing in international scientific journals. The book uses analysis
Автор: Carroll Brian Название: Writing and Editing for Digital Media ISBN: 0415729793 ISBN-13(EAN): 9780415729796 Издательство: Taylor&Francis Рейтинг: Цена: 5196 р. Наличие на складе: Поставка под заказ.
Описание: Writing and Editing for Digital Media, 2nd edition, teaches students how to write effectively for digital spaces—whether crafting a story for a website, blogging or using Twitter to cover a breaking news story or event. The lessons and exercises in each chapter help students build a solid understanding of the ways that digital communications have introduced opportunities for dynamic storytelling and multi-directional communication. Writing and Editing for Digital Media also addresses the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms and designing digital spaces. The book teaches students not only to create content, but also to become careful, creative managers of that content. Based on Brian Carroll's extensive experience teaching the course, this revised and updated edition pays particular attention to opportunities presented by the growth of social media and mobile media. Chapters aim to: Assist digital communicators in understanding the social networked, increasingly mobile, always-on, geomapped, personalized media ecosystem; Help writers across multiple communication fields (journalism, marketing, PR, technical writing) make the transition from print to digital; Teach communicators to approach storytelling from a multimedia, multi-modal, interactive perspective. A companion website with exercises and assignments gives students the tools they need to put theory into practice.
Описание: Offers guidelines to help students understand how to write, cite, and formally submit research writing. This title provides an overview of citation practices with detailed information on the two main scholarly citation styles, an array of source types with contemporary examples, and detailed guidance on citing online resources.
Описание: The professional's quick-reference handbook for writing business and technical reports Professionals in business, government, and technical fields often need help in organizing and writing reports for associates, clients, and managers. This simple tutorial handbook offers expert tips and useful ideas for organizing ideas, structuring reports, and adding spice to technical papers. Writing Reports to Get Results offers in-depth guidance for writing: short, informal reports, such as job progress reports and inspection reports semiformal reports, such as laboratory and medium-length investigation and evaluation reports formal reports, suchanalytical and feasibility studies and major investigations technical and business proposals of varying complexity The authors use a simple pyramid method to help writers organize their information into the most convenient and simplest structure for any type of document from single-page proposals to full-length presentations. Rounding out this easy, instructional handbook are helpful tips on a number of other topics, such as: constructing reference lists and bibliographies; the use of numbers, abbreviations, and metric symbols; preparing illustrations for insertion into a report; and working collaboratively as a member of a writing team.
Автор: Edited by Lisa Webley Название: Legal Writing ISBN: 1859419194 ISBN-13(EAN): 9781859419199 Издательство: Taylor&Francis Цена: 1958 р. Наличие на складе: Поставка под заказ.
Описание: This book guides students through the legal writing process, from questions to final essays and problem answers. It considers how to dissect essay and problem questions and how to conduct and use legal research to answer set questions. The book explains how to reference others' work correctly. It also focuses on how to construct and communicate legal arguments. Students are shown examples of good practice and also common mistakes made in written work, to assist them in their skills progression.
Описание: Useful for graduate students working on their dissertations, this book offers suggestions for when and where to begin, and how to keep the momentum going once writing is underway. It also features suggestions for tightening things up, alternatives for handling questions of theory and method, and how to get published.
Описание: Gives students the opportunity to put their learning into practice. Including a `Research` section, this workbook introduces four fictional clients, for which students may `work` as they complete assignments. It is useful for faculty who choose to assign actual or other fictional clients.
Автор: Treadwell D & Treadwell J Название: Public Relations Writing: Second Edition ISBN: 1412905516 ISBN-13(EAN): 9781412905510 Издательство: Sage Publications Рейтинг: Цена: 11964 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: New to the Second Edition; Covers foundational theory at the beginning of the text with references and applications woven throughout the book; Includes chapters devoted exclusively to writing for the Web, crisis, and voice; Provides more examples from the corporate, government, sports and entertainment, education and.
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