Digital Media and Innovation: Management Strategies for Communication Industries, Gershon Richard A.
Новое издание
Название: Digital Media and Innovation ISBN: 1032278463 ISBN-13(EAN): 9781032278469 Издательство: Taylor&Francis Цена: 5970.00 р. Наличие на складе: Есть у поставщикаПоставка под заказ.
Автор: Christou Название: Social Media in Travel, Tourism and Hospitality ISBN: 1138247596 ISBN-13(EAN): 9781138247598 Издательство: Taylor&Francis Рейтинг: Цена: 8573.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Автор: Dodgson, Mark; Gann, David M.; Phillips, Nelson Название: The Oxford Handbook of Innovation Management ISBN: 0198746490 ISBN-13(EAN): 9780198746492 Издательство: Oxford Academ Рейтинг: Цена: 5542.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: While innovation is widely recognized as being critical to organizational success and the well-being of societies, it requires careful management to ensure that innovation processes have the best possible impact. This volume provides a wide range of perspectives on the nature of innovation management and its influences.
Описание: This volume examines the implications of digital media and technologies for civic life and global networks in rich social and historical context, exploring how people navigate, negotiate, and transform social landscapes rooted in the Chinese context. Chapters are organized around three interrelated themes: digital media access and use, transnational/global networks, and civic engagement.
Автор: Hansen Anders Название: Media and Communication Research Methods ISBN: 023000007X ISBN-13(EAN): 9780230000070 Издательство: Springer Рейтинг: Цена: 4191.00 р. Наличие на складе: Поставка под заказ.
Описание: Media and Communication provides a clear and accessible introduction to key research methods, approaches and tools available for the study of media and communication processes. It provides a new focus on current topics, such as `ethics,` `research questions,` and `markets and corporate trends,` and adopts a considerably more global perspective.
Название: Popular Communication, Piracy and Social Change ISBN: 1138204196 ISBN-13(EAN): 9781138204195 Издательство: Taylor&Francis Рейтинг: Цена: 21437.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Digital piracy cultures and peer-to-peer technologies combined to spark transformations in audio-visual distribution between the late 1990s and the mid-2000s. Digital piracy also inspired the creation of a global anti-piracy law and policy regime, and counter-movements such as the Swedish and German Pirate Parties. These trends provide starting points for a wide-ranging debate about the prospects for deep and lasting changes in social life enabled by piratical technology practices. This edited volume brings together contemporary scholarship in communication and media studies, addressing piracy as a recombinant feature of popular communication, technological innovation, and communication law and policy. An international collection of contributors highlights key debates about piracy, popular communication, and social change, and provides a lasting resource for global media studies. This book was originally published as a special issue of Popular Communication.
Название: Media and Convergence Management ISBN: 3642361625 ISBN-13(EAN): 9783642361623 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book sheds light on crucial phenomena of media and convergence management, and addresses in detail a variety of specific issues raised by innovations related to media, technologies, industries, business models, consumer behavior and content management.
