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Strategic Copywriting: How to Create Effective Advertising, Applegate Edd


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Цена: 11616.00р.
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Автор: Applegate Edd
Название:  Strategic Copywriting: How to Create Effective Advertising
ISBN: 9781442244085
Издательство: Rowman & Littlefield Publishers
Классификация:
ISBN-10: 1442244089
Обложка/Формат: Paperback
Страницы: 308
Вес: 0.65 кг.
Дата издания: 05.11.2015
Язык: English
Издание: 2 rev ed
Иллюстрации: 53 black & white illustrations, 16 tables
Размер: 179 x 255 x 22
Читательская аудитория: Tertiary education (us: college)
Подзаголовок: How to create effective advertising
Рейтинг:
Поставляется из: Англии
Описание: A detailed guide to proven strategies and techniques used in writing and designing successful ads for various print, broadcast, and social media.


      Старое издание

The One and Only Ivan

Автор: Applegate Katherine
Название: The One and Only Ivan
ISBN: 0061992275 ISBN-13(EAN): 9780061992278
Издательство: HarperCollins USA
Рейтинг:
Цена: 1148.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание:

Soon to be a major motion picture

Winner of the Newbery Medal and a #1 New York Times bestseller

This unforgettable novel from renowned author Katherine Applegate celebrates the transformative power of unexpected friendship. Inspired by the true story of a captive gorilla known as Ivan, this illustrated book is told from the point of view of Ivan himself. This acclaimed middle grade novel is an excellent choice for tween readers in grades 5 to 6, especially during homeschooling. It's a fun way to keep your child entertained and engaged while not in the classroom.

Having spent twenty-seven years behind the glass walls of his enclosure in a shopping mall, Ivan has grown accustomed to humans watching him. He hardly ever thinks about his life in the jungle. Instead, Ivan occupies himself with television, his friends Stella and Bob, and painting. But when he meets Ruby, a baby elephant taken from the wild, he is forced to see their home, and his art, through new eyes.

In the tradition of timeless stories like Charlotte's Web and Stuart Little, Katherine Applegate blends humor and poignancy to create an unforgettable story of friendship, art, and hope.

The One and Only Ivan features first-person narrative; author's use of literary devices (personification, imagery); and story elements (plot, character development, perspective).

Plus don't miss The One and Only Bob, Katherine Applegate's return to the world of Ivan, Bob, and Ruby

--Bulletin of the Center for Children's Books (starred review)
The Rise of Advertising in the United States: A History of Innovation to 1960

Автор: Applegate Edd
Название: The Rise of Advertising in the United States: A History of Innovation to 1960
ISBN: 1442244380 ISBN-13(EAN): 9781442244382
Издательство: Rowman & Littlefield Publishers
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Цена: 6336.00 р.
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Описание: In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America`s first class of professional marketers.

How I Changed My Mind about Evolution: Evangelicals Reflect on Faith and Science

Автор: Applegate Kathryn, Stump J. B.
Название: How I Changed My Mind about Evolution: Evangelicals Reflect on Faith and Science
ISBN: 0830852905 ISBN-13(EAN): 9780830852901
Издательство: Неизвестно
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Цена: 2757.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Perhaps no topic appears as potentially threatening to evangelicals as evolution. The very idea seems to exclude God from the creation the book of Genesis celebrates. Yet many evangelicals have come to accept the conclusions of science while still holding to a vigorous belief in God and the Bible. How did they make this journey? How did they come to embrace both evolution and faith? Here are stories from a community of people who love Jesus and honor the authority of the Bible, but who also agree with what science says about the cosmos, our planet and the life that so abundantly fills it. Among the contributors are Scientists such as Francis Collins Deborah Haarsma Denis Lamoureux Pastors such as John Ortberg Ken Fong Laura Truax Biblical scholars such as N. T. Wright Scot McKnight Tremper Longman III Theologians and philosophers such as James K. A. Smith Amos Yong Oliver Crisp


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