Описание: The author of this title analyses the management style of Japanese-German business co-operation in Asia on a strategic and operative level, offers advice for the success of collective strategies, and shows what can be learned from Japanese-German companies in Asian markets.
Автор: Maude Barry Название: Managing Cross-Cultural Communication ISBN: 1137507462 ISBN-13(EAN): 9781137507464 Издательство: Springer Рейтинг: Цена: 8803.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author`s own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.
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