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Marketing in the Emerging Markets of Central and Eastern Europe, Marinov


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Цена: 13974.00р.
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Автор: Marinov
Название:  Marketing in the Emerging Markets of Central and Eastern Europe
ISBN: 9781403947505
Издательство: Springer
Классификация:
ISBN-10: 1403947503
Обложка/Формат: Hardback
Страницы: 208
Вес: 0.38 кг.
Дата издания: 2005
Серия: General Science
Язык: English
Иллюстрации: Illustrations
Размер: 226 x 145 x 15
Читательская аудитория: Postgraduate, research & scholarly
Подзаголовок: The balkans
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Германии
Описание: The radical changes in Central and Eastern Europe (CEE) have brought about changes in marketing in the region, with CEE countries adopting a variety of market orientations. This book addresses this variety and presents an updated picture of the way marketing is done throughout the region.


Central and Eastern Europe, 1944–1993

Автор: Berend
Название: Central and Eastern Europe, 1944–1993
ISBN: 0521663520 ISBN-13(EAN): 9780521663526
Издательство: Cambridge Academ
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Цена: 5069.00 р.
Наличие на складе: Есть (1 шт.)
Описание: Drawing on his first-hand experience, Ivan Berend distils a huge array of material on the economies of the `Eastern Bloc` countries during a period of revolutionary change. This is a major contribution to the economic history of the twentieth century.

Central and Eastern Europe, 1944–1993

Автор: Berend
Название: Central and Eastern Europe, 1944–1993
ISBN: 0521550661 ISBN-13(EAN): 9780521550666
Издательство: Cambridge Academ
Рейтинг:
Цена: 11405.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Drawing on his first-hand experience, Ivan Berend distils a huge array of material on the economies of the `Eastern Bloc` countries during a period of revolutionary change. This is a major contribution to the economic history of the twentieth century.

Foreign Direct Investment in Central and Eastern Europe

Автор: Bal?zs Szent-Iv?nyi
Название: Foreign Direct Investment in Central and Eastern Europe
ISBN: 3319404954 ISBN-13(EAN): 9783319404950
Издательство: Springer
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Цена: 18167.00 р.
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Описание: This book examines how foreign direct investment (FDI) inflows to Central and Eastern Europe have changed after the Great Recession.

The Transformation of Property Regimes and Transitional Justice in Central Eastern Europe. In Search of a Theory.

Автор: Liviu Dam?a
Название: The Transformation of Property Regimes and Transitional Justice in Central Eastern Europe. In Search of a Theory.
ISBN: 3319485288 ISBN-13(EAN): 9783319485287
Издательство: Springer
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Цена: 19564.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This volume examines the property transformations in post-communist Central Eastern Europe (CEE) and focuses on the role of restitution and privatisation in such transformations.

Services Marketing Cases in Emerging Markets

Название: Services Marketing Cases in Emerging Markets
ISBN: 3319329685 ISBN-13(EAN): 9783319329680
Издательство: Springer
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Цена: 9781.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This casebook provides students and academics in business management and marketing with a collection of case studies on services marketing and service operations in emerging economies. It explores current issues and practices in Asia, across different areas, countries, commercial and non-commercial sectors. This book is important and timely in providing a framework for instructors, researchers, and students to understand the service dynamics occurring in these countries. It serves as an invaluable resource for marketing and business management students requiring insights into the operationalization of services across different geographical areas in Asia. Students will find it interesting to compare and contrast different markets covering important aspects related to services.

Inequalities During and After Transition in Central and Eastern Europe

Автор: Perugini
Название: Inequalities During and After Transition in Central and Eastern Europe
ISBN: 1137460970 ISBN-13(EAN): 9781137460974
Издательство: Springer
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Цена: 13275.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The book deals with the key aspects of social and economic inequalities developed during the transition of the formerly planned European economies. Particular emphasis is given to the latest years available in order to consider the effects of the global crisis started in 2008-2009.

Constitutional Politics in Central and Eastern Europe

Автор: Anna Fruhstorfer; Michael Hein
Название: Constitutional Politics in Central and Eastern Europe
ISBN: 3658137614 ISBN-13(EAN): 9783658137618
Издательство: Springer
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Цена: 7836.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The contributions to this edited volume discuss constitutional politics in 20 Central and Eastern European countries. The country chapters describe all constitutional amendments and new constitutions after the first post-communist constitution-making, all failed amendment attempts, and the political discourses about constitutional politics.

Marketing in the Emerging Markets of Latin America

Автор: Marinov
Название: Marketing in the Emerging Markets of Latin America
ISBN: 1403947511 ISBN-13(EAN): 9781403947512
Издательство: Springer
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Цена: 14673.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Provides an analysis of business and marketing in Latin America, highlighting the diverse characteristics of it`s business and marketing environment, and the dynamic nature of regional and country markets. This book offers insights into the opportunities and challenges, the region presents, for implementing effective marketing strategies.

Marketing in the Emerging Markets of Islamic Countries

Автор: Marinov
Название: Marketing in the Emerging Markets of Islamic Countries
ISBN: 1403991731 ISBN-13(EAN): 9781403991737
Издательство: Springer
Рейтинг:
Цена: 13974.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: The book offers an exciting overview of the marketing opportunities, challenges and traditions in Islamic countries. Providing an insight into the specifics of marketing in Islamic countries, the book is an interesting and helpful read for marketers, students and all who enjoy marketing challenges presented by less well-known emerging markets.

Chinese migrants in Russia, Central Asia and Eastern Europe

Название: Chinese migrants in Russia, Central Asia and Eastern Europe
ISBN: 0415578744 ISBN-13(EAN): 9780415578745
Издательство: Taylor&Francis
Рейтинг:
Цена: 23734.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: This book provides a comprehensive overview of Chinese migration to the countries of the former Soviet bloc - Russia, Eastern Europe and countries of Central Asia - exploring how the migration has come about, discussing the motivation of the migrants and examining the significant contribution the migrants are making.


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