Автор: Zatzman, Gary Название: Sustainable energy pricing ISBN: 0470901632 ISBN-13(EAN): 9780470901632 Издательство: Wiley Рейтинг: Цена: 25811.00 р. Наличие на складе: Поставка под заказ.
Описание: The petroleum sector is possibly the largest and most dominant economic sector in the globalized economy. However, for reasons explored in this book, although none of the existing economic development models fit this sector in the past and apply even less today, no satisfactory alternative has presented itself.
Автор: Kieff Название: Perspectives on Commercializing Innovation ISBN: 1107552117 ISBN-13(EAN): 9781107552111 Издательство: Cambridge Academ Рейтинг: Цена: 7762.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book brings together diverse perspectives to explore the ways varying approaches to intellectual property can positively and negatively impact our economy and society. This book is well suited for practising lawyers, managers, lawmakers and analysts, as well as academics conducting research.
Описание: Explains how to use value to inform marketing, selling, negotiation, and pricing decisions in a B2B setting. This title provides what you need to stay profitable while preserving customer goodwill.
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