The Challenge for Japanese Multinationals, Takahashi

Автор: Taggart
Название: Multinationals in a New Era
ISBN: 033396389X ISBN-13(EAN): 9780333963890
Издательство: Springer
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Цена: 19564.00 р.
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Описание: This eighth volume in the AIB series focuses on globalisation and international business, and presents the work of leading international business scholars delivered at the 27th Academy of International Business conference at the University of Strathclyde.

Автор: Ramamurti Ravi
Название: Emerging Multinationals in Emerging Markets
ISBN: 0521513863 ISBN-13(EAN): 9780521513869
Издательство: Cambridge Academ
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Цена: 19800.00 р.
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Описание: How and why have so many emerging-market multinationals internationalized aggressively in the last decade? What competitive advantages do they enjoy? What strategies have they used to build their global presence? A distinguished group of international business scholars tackle these questions in this timely analysis of today`s global economy.