Marketing Management - Custom Reader For Maastricht, Jobber
Автор: Lee, Kiefer; Carter, Steve Название: Global Marketing Management ISBN: 0199609705 ISBN-13(EAN): 9780199609703 Издательство: Oxford Academ Рейтинг: Цена: 6901 р. Наличие на складе: Поставка под заказ.
Описание: Global Marketing Management adopts a strategic management framework and provides an examination of key management decisions. The implications for developing and executing successful global marketing programmes are discussed, enabling students to understand the impact of decisions on marketing efforts worldwide.
Автор: Mullins, John Walker, Orville C. Название: Marketing Management: A Strategic Decision-making Approach ISBN: 0071326375 ISBN-13(EAN): 9780071326377 Издательство: McGraw-Hill Рейтинг: Цена: 5082 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Название: Understanding the Maastricht Treaty ISBN: 0415641268 ISBN-13(EAN): 9780415641265 Издательство: Taylor&Francis Рейтинг: Цена: 13283 р. Наличие на складе: Невозможна поставка.
Описание:
The Maastricht Treaty, signed in 1992 and ratified in the following year, is widely seen as a landmark in the evolution of the European Union. It introduced into the treaty framework revolutionary new elements such as the co-decision procedure between the Council and the European Parliament, cooperation in the area of Justice and Home Affairs, the Common Foreign and Security Policy and the "euro" as a single currency for the majority of the then member states. It also introduced the concept of European citizenship into the treaty, reflecting the rising expectations of both citizens and decision-makers in the European project, and upgraded the role of the European Council at the summit of the EU's institutional structure.
Twenty years later, each of these innovations remain of central importance for the process of European integration, while current developments provide a valuable opportunity to reflect on the historical decisions taken in Maastricht in order to assess their significance and examine the subsequent evolution of the Union.
This volume brings together an international group of leading scholars in the field in order to provide such an assessment, with each article both looking back over the developments within each of these domains as well as looking ahead to the way in which the EU is positioned to address current challenges.
This book was published as a special issue of the Journal of European Integration.
The Maastricht Treaty, signed in 1992 and ratified in the following year, is widely seen as a landmark in the evolution of the European Union. It introduced into the treaty framework revolutionary new elements such as the co-decision procedure between the Council and the European Parliament, cooperation in the area of Justice and Home Affairs, the Common Foreign and Security Policy and the "euro" as a single currency for the majority of the then member states. It also introduced the concept of European citizenship into the treaty, reflecting the rising expectations of both citizens and decision-makers in the European project, and upgraded the role of the European Council at the summit of the EU's institutional structure.
Twenty years later, each of these innovations remain of central importance for the process of European integration, while current developments provide a valuable opportunity to reflect on the historical decisions taken in Maastricht in order to assess their significance and examine the subsequent evolution of the Union.
This volume brings together an international group of leading scholars in the field in order to provide such an assessment, with each article both looking back over the developments within each of these domains as well as looking ahead to the way in which the EU is positioned to address current challenges.
This book was published as a special issue of the Journal of European Integration.
Описание: The definitive guide to the belemnites of the island of Bornholm, Denmark Fossils and Strata, Number 44 covers Coniacian and Santonian Belemnite faunas from Bornholm and Santonian to Maastrichtian ammonites from Scania.
Part of an series of monographs and memoirs in palaeontology and biostratigraphy
The publication, Brachiopods from the Maastrichtian Danian Boundary Sequence, at Nye Klov, Jylland, Denmark is Number 20 in the international Fossils and Strata series.
Описание: This book constitutes the thoroughly refereed post-proceedings of the First International Workshop on Deep Structure, Singularities, and Computer Vision, DSSCV 2005, held in Maastricht, The Netherlands in June 2005.The 14 revised full papers and 8 revised poster papers presented were carefully reviewed and selected for inclusion in the book. They represent the current state-of-the-art in understanding the relation between structural, topological information represented by singularities and metric information of signals, shapes, images, and colors.
Автор: Gronroos, Christian Название: Service management and marketing ISBN: 0470028629 ISBN-13(EAN): 9780470028629 Издательство: Wiley Рейтинг: Цена: 5196 р. Наличие на складе: Поставка под заказ.
Описание: Examines customer management in service competition and focuses on adopting a service logic in marketing. This book explains how to manage various organizations as a service business. It includes topics such as: service and relationship perspectives; service and relationship quality; and, service management principles.
ООО "Логосфера " Тел:+7(495) 980-12-10 www.logobook.ru
