Marketing Mindset: The Ultimate Guide to Positioning Yourself as the Expert in Your Niche 9780692373316

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Автор: Klipsch Mark E.
Название: Marketing Mindset: The Ultimate Guide to Positioning Yourself as the Expert in Your Niche
ISBN: 9780692373316
Классификация: ISBN-10: 0692373314
Обложка/Формат: Paperback
Страницы: 132
Вес: 0.16 кг.
Дата издания: 27.01.2015
Язык: English
Размер: 216 x 140 x 7
Поставляется из: США
Описание: With 35 years of strategic business building and turnaround experience, Mark Klipsch, CEO of M. E. Klipsch & Associates and MEKA Multicast Marketing, is just the person to spill the beans on the best ways to build a business. Using his expertise, plus knowledge gained from his three greatest mentors, Dan Kennedy, Mike Koenigs and Frank Kern, Klipsch, in Marketing Mindset, provides powerful, useful and actionable information that all business owners can utilize - whether youve been in business for years or are just starting out. In this book, youll discover the formulaic principles hes applied to the startup or turnaround of over twenty businesses in varied industries such as transportation, financial services and package engineering. In Marketing Mindset: The Ultimate Guide to Positioning Yourself and the Expert in Your Niche youll find the keys to: -Understanding who your ideal customer is and is not -Developing a powerful message that speaks directly to your ideal customer -Identifying media channels that reach your ideal clients most effectively -Building an influential platform that establishes You as the Expert in your field -Implementing a repeatable strategy that has your prospects begging you to take them on as clients Regardless of your business experience, this book will help you to create the mindset you need to springboard past your competitors and finally create the business of your dreams Want to learn more? See all the bonuses listed in the book at www.marketingmindsetbook.com and check back because additional content will be added each month

Marketing Mindset: The Ultimate Guide to Positioning Yourself as the Expert in Your Niche, Klipsch Mark E.