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Tourist Customer Service Satisfaction: An Encounter Approach, Noe Francis, Uysal Muzaffer


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Цена: 7042.00р.
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Автор: Noe Francis, Uysal Muzaffer
Название:  Tourist Customer Service Satisfaction: An Encounter Approach
ISBN: 9781138880719
Издательство: Taylor&Francis
Классификация:
ISBN-10: 113888071X
Обложка/Формат: Paperback
Страницы: 208
Вес: 0.32 кг.
Дата издания: 08.05.2015
Серия: Advances in tourism
Язык: English
Размер: 235 x 158 x 22
Читательская аудитория: Postgraduate, research & scholarly
Ключевые слова: Tourism industry, BUSINESS & ECONOMICS / Customer Relations,TRAVEL / General
Подзаголовок: An encounter approach
Ссылка на Издательство: Link
Рейтинг:
Поставляется из: Европейский союз
Описание:

Customer satisfaction and loyalty in the tourism sector is highly dependent upon the behaviours of front-line service providers. Service is about people, how they relate to one another, fulfill each others needs and ultimately care for each other. Yet surprisingly there are few or any books which focus on the detailed specifics of the social exchange and interaction between the service provider and customer.

Tourist Customer Service Satisfaction fully explores this relationship by defining the specific kind of verbal and non-verbal messages needed for successful exchanges, outlining how the service provider ought to behave & cope in a situation as well as detailing positive approaches that enhance a service providers role performance. The book uses encounter theory to examine the customer - provider relationship as well as drawing on current research and theories from hospitality, tourism, management, psychology bodies of literature. In doing so the book offers important insight into how employee - centric competitive advantage in this sector can be achieved in various markets.

This book is unique in its approach by focusing on the specifics of the social exchange and interaction between the service provider and customer. It therefore offers a novel synthesis of knowledge on service satisfaction in the tourism sector which will serve as valuable pedagogical and research reference for students and academics interested in hospitality and tourism.




The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer`s Business

Автор: Dasu Sriram, Chase Richard
Название: The Customer Service Solution: Managing Emotions, Trust, and Control to Win Your Customer`s Business
ISBN: 0071809937 ISBN-13(EAN): 9780071809931
Издательство: McGraw-Hill
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Цена: 5489.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Helps you understand consumer psychology to drive profits and growth. This title explains how consumers perceive services and shows you how toenhance the customer experience - every time. It identifies and demystifies the psychological triggers behind customer behavior.

Service Management: An Integrated Approach

Автор: Ryan Mauris
Название: Service Management: An Integrated Approach
ISBN: 1635492572 ISBN-13(EAN): 9781635492576
Издательство: Неизвестно
Цена: 23657.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: Different approaches, evaluations and methodologies on service management have been included in this book. It describes in detail the basic concepts of this field. Service management is a part of supply chain management. It concerns itself with the provision of service to the customer, imbibing the customer's point of view and providing maintenance of the products components. Included in this text is a detailed explanation of the various concepts and applications of service management. The textbook is a complete source of knowledge on the present status of this important field. Coherent flow of topics, student-friendly language and extensive use of examples make this textbook an invaluable source of knowledge.

42 Rules for Superior Field Service: The Keys to Profitable Field Service and Customer Loyalty

Автор: Coates Rosemary, Reily Jim
Название: 42 Rules for Superior Field Service: The Keys to Profitable Field Service and Customer Loyalty
ISBN: 1607730707 ISBN-13(EAN): 9781607730705
Издательство: Неизвестно
Цена: 2752.00 р.
Наличие на складе: Есть у поставщика Поставка под заказ.

Описание: With few exceptions, the service business is viewed as a "necessary evil". Servicing products, after they are sold and in customers' hands, is frequently overlooked and can be a source of customer dissatisfaction and profit loss. This thinking results in missed opportunities to convert customers into advocates and to generate significant business revenue.

If you are in the field service business, you should be designing solutions that benefit the customer and are profitable for your company. This includes developing a field service strategy, organizing the service business, optimizing field inventories, implementing Customer Relationship Management (CRM) and tailoring sales incentives.

Complicating field service operations in today's environment is the global nature of the installed base and where in the world your products and spares are manufactured. Sourcing global parts, managing the parts supply chain and the investment required are the things that keep managers up at night.

This book provides 42 essential rules to benchmark and develop a global service business. You will learn:

  • How to develop a profitable field service strategy and organization
  • How to survey customers and drive improvement in field service operations
  • The impact of poor field service on the bottom line
  • What to do in an emergency
  • What to consider when developing field repair inventories
  • What systems and tools to consider
  • ...and much more

Rosemary Coates and Jim Reily have a combined 50+ years of global manufacturing and field service experience from companies such as Hewlett Packard and Cisco as well as the US Military. In addition they have worked on consulting engagements with a proven track record of amazing field service results. They offer insights and recommendations based on real-world experience


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