Media Management and Economics Research in a Transmedia Environment,
Автор: Martin Flanagan, Andrew Livingstone, Mike McKenny Название: The Marvel Studios Phenomenon: Inside a Transmedia Universe ISBN: 1501311891 ISBN-13(EAN): 9781501311895 Издательство: Bloomsbury Academic Рейтинг: Цена: 22176.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Marvel Studios has provided some of the biggest worldwide cinematic hits of the last eight years, from Iron Man (2008) to the record-breaking The Avengers (2012), and beyond. Having announced plans to extend its production of connected texts in cinema, network and online television until at least 2028, the new aesthetic patterns brought about by Marvel's 'shared' media universe demand analysis and understanding.
The Marvel Studios Phenomenon evaluates the studio's identity, as well as its status within the structures of parent Disney. In a new set of readings of key texts such as Captain America: The Winter Soldier, Guardians of the Galaxy and Agents of S.H.I.E.L.D., the thematics of superhero fiction and the role of fandom are considered. The authors identify milestones from Marvel's complex and controversial business history, allowing us to appraise its industrial status: from a comic publisher keen to exploit its intellectual property, to an independent producer, to successful subsidiary of a vast entertainment empire.
Автор: M.J. Clarke Название: Transmedia Television: New Trends in Network Serial Production ISBN: 1441165525 ISBN-13(EAN): 9781441165527 Издательство: Bloomsbury Academic Рейтинг: Цена: 5542.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split into two complementary parts, the book first paints a picture of how transmedia producers were, or were not, incorporated into creative decision-making centers of these serialized programs. The second section explains how the presence of off-site transmedia texts begins to alter the very narrative construction of the on-air series themselves. Including interviews with the transmedia workers, this groundbreaking study extends the field of television studies into brand new areas, and brings a 'dying medium' into the 21st Century.
Автор: Scolari Название: Transmedia Archaeology ISBN: 1137434368 ISBN-13(EAN): 9781137434364 Издательство: Springer Рейтинг: Цена: 8384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: In this book, the authors examine manifestations of transmedia storytelling in different historical periods and countries, spanning the UK, the US and Argentina. It takes us into the worlds of Conan the Barbarian, Superman and El Eternauta, introduces us to the archaeology of transmedia, and reinstates the fact that it`s not a new phenomenon.
Описание: In the age of media convergence, stories have morphed into new forms yet their core purpose remains the same, which is to pass on knowledge and information. This book argues that the inherent interactivity of the internet and the emotional engagement of story can lead to innovative pedagogies in media-rich environments.
Автор: Blackman Lisa Название: Haunted Data: Affect, Transmedia and Weird Science ISBN: 1350047058 ISBN-13(EAN): 9781350047051 Издательство: Bloomsbury Academic Рейтинг: Цена: 4117.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание:
Haunted Data explores the concepts that are at work in our complex relationships with data. Our engagement with data - big or small - is never as simplistic or straightforward as might first appear. Indeed, Blackman argues that our relationship with data is haunted with errors, dead ends, ghostly figures, and misunderstandings that challenge core assumptions about the nature of thought, consciousness, mind, cognition, affect, communication, control and rationality, both human and non-human. Using contemporary controversies from 'weird science' including the field of priming and its uncanny relations to animal telepathy, as well as artificial intelligences and their curious relation to psychic research ('clairvoyant computers'), Blackman shows how some of the current crises in science in these areas reveal more than scientists are willing or even able to acknowledge. In addition to proposing a new theory of how we might engage with data, Haunted Data also provides a nuanced survey of the historical context to contemporary debates, going back to the 19th Century origins of modern computation and science to explain the ubiquity and oddness of our data relations.
Drawing from radical philosophies of science, feminist science studies, queer theory, cultural studies, and the field of affect studies, the book develops a manifesto for how artists, philosophers and scientists might engage creatively and critically with science within the context of digital communication.
Автор: Evans Elizabeth Название: Transmedia Television: Audiences, New Media, and Daily Life ISBN: 041571236X ISBN-13(EAN): 9780415712361 Издательство: Taylor&Francis Рейтинг: Цена: 7501.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Transmedia Television uses empirical audience research to explore attitudes towards the dramatic changes that television has undergone since the turn of the twenty-first century due to the development of digital technologies. It asks to what extent audiences are embracing these changes and what `television` means in a multiplatform media landscape.
Автор: Gambarato Renira Rampazzo, Alzamora Geane Название: Exploring Transmedia Journalism in the Digital Age ISBN: 1522537813 ISBN-13(EAN): 9781522537816 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 28413.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Since the advent of digitization, the conceptual confusion surrounding the semantic galaxy that comprises the media and journalism universes has increased. Journalism across several media platforms provides rapidly expanding content and audience engagement that assist in enhancing the journalistic experience. Exploring Transmedia Journalism in the Digital Age provides emerging research on multimedia journalism across various platforms and formats using digital technologies. While highlighting topics, such as immersive journalism, nonfictional narratives, and design practice, this book explores the theoretical and critical approaches to journalism through the lens of various technologies and media platforms. This book is an important resource for scholars, graduate and undergraduate students, and media professionals seeking current research on media expansion and participatory journalism.
Описание: What keeps the spirit of Alice alive after all these years? And what makes us so spontaneously turn into armchair travelers ready to unconditionally follow a little girl on her fantastic journeys down a rabbit hole into topsy-turvy worlds?Alice's unfailing ability to amaze is due to her characteristic ambiguity that entails a plethora of interpretive possibilities and hence a rewarding adaptability to multiple mixed media forms which stimulate senses beyond the verbal games establishing the trademark charm of the original children's classic. Popular postmodern post/millenial re-configurations of Victorian fantasy, in particular late 20st century and especially early 21st century adaptations of Lewis Carroll's Alice tales, reveal how intermedial transitions elicit different modes of enchantment, disenchantment, and re-enchantment which both shape and reflect contemporary fantasists' strategies of make-believing, and circumscribe a metafantasy commenting on limits and potentials of the fantasy genre as well as the dys/functioning of imagination. Adventures get curiouser and curiouser once Alice ventures into Transmedia Wonderland, transgressing the confines of the written text towards visual, acoustic, tactile, kinetic and digital new media regimes of representation.Contemporary adaptations dynamically interact with their Victorian source texts as well as one another to enhance the immersion into an elaborate fictional universe and maximalize audience engagement, while retelling a story that remains recognizably the same, yet turns radically different with each new retelling. The journey to Wonderland today signifies a metafantasmagoric, metamedial mission urging all to interactively explore the cultural critical and ethical stakes of our embodied imaginative experience of making sense of nonsense.
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