Xiao Consumer Economic Wellbeing 9781493967445

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Автор: Xiao
Название: Consumer Economic Wellbeing
ISBN: 9781493967445
Издательство: Springer
Классификация:

Социальные проблемы м процессы

Профессиональная и производственная психология

Политэкономия

ISBN-10: 1493967444
Обложка/Формат: Paperback
Страницы: 219
Вес: 0.37 кг.
Дата издания: 2015
Серия: International Series on Consumer Science
Язык: English
Издание: 1st ed. 2015
Иллюстрации: 2 tables, black and white; 1 illustrations, black and white; xvii, 219 p. 1 illus.
Размер: 234 x 156 x 13
Читательская аудитория: Professional & vocational
Основная тема: Social Sciences
Ссылка на Издательство: Link
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Поставляется из: Германии
Описание: This timely text overviews theories, concepts, and contexts relating to the emerging field of behavioral economics. Research theories and data gathered across psychology, sociology, marketing, finance, and other relevant disciplines are synthesized to identify and elaborate on the defining aspects of consumer economic wellbeing. Against a background of consumer rights and responsibilities, the book discusses consumer phenomena of earning, spending, saving, and borrowing and their contributions to improving (and in some cases to worsening) economic wellness. In addition, the author presents effective ways consumers can be encouraged to navigate key economic environments such as the media, advertising, and the internet, and to change negative financial behaviors.Among the featured topics:Historical perspective on consumer economic wellbeing.Consumer financial capability and economic wellbeing.The role of government in promoting consumer economic wellbeing.Corporate social responsibility.Theories of online shopping and e-banking.Desirable and undesirable consumption behavior.Consumer Economic Wellbeing clarifies issues and provides insights for researchers in the fields of consumer psychology and economics, psychologists and mental health professionals, and policy analysts. It is also useful as a text for college courses in related subjects.
Дополнительное описание: I. Basic concepts.- Consumer wellbeing.- Consumer behavior theories.- II. Consumer environments.- Government regulations.- Business responses.- Media influences.- III. Consumer economic issues.- Consumer earning.- Consumer spending.- Consumer borrowing.-

Consumer Economic Wellbeing, Xiao