Описание: Social media has already transformed society. Now it is poised to revolutionize communications and collaborative business processes. This book provides you with an actionable framework for developing and executing successful enterprise social networking strategies.
Автор: Kay, John (Professor of Economics, London Business Название: Foundations of Corporate Success: How Business Strategies Add Value ISBN: 019828988X ISBN-13(EAN): 9780198289883 Издательство: Oxford Academ Рейтинг: Цена: 7918.00 р. Наличие на складе: Поставка под заказ.
Описание: Presenting a different approach to questions of business strategy, this book answers vital questions about success and failure in industry. It gives an analysis of the source of `competitive advantage` and examines how the business strategies of the world`s leading companies affect their financial performance.
Описание: How much do we know about the Internet - its history, its technology, its culture, and its uses? What are its implications for the business world and society at large? Manuel Castells brings his experience and knowledge to bear on the Internet galaxy.
Автор: Woronoff Название: The `No-Nonsense` Guide to Doing Business in Japan ISBN: 0333804376 ISBN-13(EAN): 9780333804377 Издательство: Springer Рейтинг: Цена: 15372.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Jon Woronoff - an acknowledged authority in Japanese economy and society - provides insight into crucial aspects of doing business in Japan, and advice on how to succeed in a very difficult market.
In recent years, many disciplines have become interested in the scientific study of morality. However, a conceptual framework for this work is still lacking. In The Moral Background, Gabriel Abend develops just such a framework and uses it to investigate the history of business ethics in the United States from the 1850s to the 1930s.
According to Abend, morality consists of three levels: moral and immoral behavior, or the behavioral level; moral understandings and norms, or the normative level; and the moral background, which includes what moral concepts exist in a society, what moral methods can be used, what reasons can be given, and what objects can be morally evaluated at all. This background underlies the behavioral and normative levels; it supports, facilitates, and enables them.
Through this perspective, Abend historically examines the work of numerous business ethicists and organizations--such as Protestant ministers, business associations, and business schools--and identifies two types of moral background. "Standards of Practice" is characterized by its scientific worldview, moral relativism, and emphasis on individuals' actions and decisions. The "Christian Merchant" type is characterized by its Christian worldview, moral objectivism, and conception of a person's life as a unity.
The Moral Background offers both an original account of the history of business ethics and a novel framework for understanding and investigating morality in general.
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