Описание: Conducting a Successful Major Gifts and Planned Giving Program--the fifth volume in the groundbreaking Dove on Fundraising Series--is a complete guide to establishing and sustaining a major gifts and planned giving program in a nonprofit organization. Written by master fundraiser Kent E. Dove and coauthors Alan M. Spears and Thomas W.
Описание: Originally published by Stevenson, Inc. , this is a step-by-step guide for launching effective planned gifts programs. Readers will learn how to plan and set goals, identify prospects, build mailing lists, involve volunteers, publicize planned gifts, build awareness, recognize donors, and more.
Автор: Jordan Название: Planned Giving for Small Nonprofits ISBN: 0471212091 ISBN-13(EAN): 9780471212096 Издательство: Wiley Рейтинг: Цена: 7920.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book is designed to help small charities with understaffed development programs establish a planned giving program. It offers step-by-step coverage of the key issues that must be addressed before a planned giving program can be offered. In addition, it teaches small charities how to expand their programs over time.
Автор: Diamond Stephanie Название: Content Marketing Strategies for Dummies ISBN: 1119154545 ISBN-13(EAN): 9781119154549 Издательство: Wiley Рейтинг: Цена: 3642.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Drive your content marketing campaign toward success Blogs and social platforms are all the rage right now especially for strategists looking to cultivate influence among target audience members through content marketing.
Описание: This book examines the nature and extent of competition in the pharmaceutical industry and analyses the interaction between market structure and selected elements of the marketing mix.
Описание: Discover what`s possible when the art and science of marketing collide The Marketing Performance Blueprint is an actionable and innovative guide to unlocking your potential as a marketer and accelerating success for your business.
Автор: Burkhalter & Wood Название: Maximizing Commerce And Marketing Strategies Through Micro-Blogging ISBN: 1466684089 ISBN-13(EAN): 9781466684089 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 32848.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The Internet is quickly becoming a commonly used tool for business-customer interaction. Social media platforms that were once typically reserved for personal use are now becoming a vital part of a business’s strategy.Maximizing Commerce and Marketing Strategies through Micro-Blogging examines the various methods and benefits of using micro-blogs within a business context, bringing together the best tools and tactics necessary to properly incorporate this approach. Highlighting current empirical research and insights from various disciplines, this book is an essential reference source for academics, graduate students, social media strategists, and business professionals interested in the positive use of social media in business environments.
Автор: Cliquet Название: Geomarketing - Methods and Strategies in Spatial Marketing ISBN: 190520907X ISBN-13(EAN): 9781905209071 Издательство: Wiley Рейтинг: Цена: 22960.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand varies according to location and can be measured according to revenue, the number of households, spending patterns and lifestyles.
Автор: Alonso Dos Santos Название: Strategies In Sports Marketing ISBN: 1466659947 ISBN-13(EAN): 9781466659940 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 34234.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The application of marketing concepts to sports products and services is vital to the success of the industry. When appealing to the target audience of an event, it is essential to construct a strong marketing plan by utilising emergent technologies and strategies.Strategies in Sports Marketing: Technologies and Emerging Trends provides relevant information on the marketing strategies and marketing trends of sporting events by highlighting the plans and tactical operations that sports organisations conduct when integrating marketing strategies. This publication is a comprehensive reference source for students, researchers, academicians, professionals and practitioners, as well as scientists and executive managers interested in the marketing strategies of sporting events.
Автор: Tripathi & Mukerji Название: Marketing Strategies For Higher Education Institutions ISBN: 1466640146 ISBN-13(EAN): 9781466640146 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 27027.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: <em>Marketing Strategies for Higher Education Institutions: Technological Considerations and Practices</em> provides different aspects of marketing management and technological innovations in all parts of education, including K-12, non-formal, and distance education. Highlighting research studies, experiences, and cases on educational marketing, this book is essential for educational planners, administrators, researchers, and marketing practitioners involved in all aspects of educational development.
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