Описание: From breaking the law to breaking a promise, how do people lie and how can they be caught?
Автор: Savitch, H.v. Kantor, Paul Название: Cities in the international marketplace ISBN: 0691120145 ISBN-13(EAN): 9780691120140 Издательство: Wiley Рейтинг: Цена: 7128.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Does globalization menace our cities? Are cities able to exercise democratic rule and strategic choice when international competition increasingly limits the importance of place? This book looks at the political responses of ten cities in North America and Western Europe as they grappled with the forces of global restructuring.
Автор: Keymer Название: `Pamela` in the Marketplace ISBN: 0521110181 ISBN-13(EAN): 9780521110181 Издательство: Cambridge Academ Рейтинг: Цена: 6653.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Samuel Richardson`s Pamela (1740) is often regarded as the first true novel in English and a landmark in literary history; it also produced one of the greatest literary controversies in its time. Thomas Keymer and Peter Sabor offer a definitive account of the novel`s enormous cultural impact.
Описание: This book explores the institutional links between society and government that shape political communication.
Автор: Cameron Название: Music in the Marketplace ISBN: 0415723272 ISBN-13(EAN): 9780415723275 Издательство: Taylor&Francis Рейтинг: Цена: 23734.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This entertaining and accessible book offers an analysis of the production and consumption of music from a social economics approach.
Описание: Patents are a vital asset in the modern business world. They allow patent holders to introduce new products in to a market while deterring other market players from simply copying innovative features without making comparable investments in research and development. In years past, a few patents may have provided adequate protection.
Автор: Hawkes Название: Idols of the Marketplace ISBN: 0312240074 ISBN-13(EAN): 9780312240073 Издательство: Springer Рейтинг: Цена: 13974.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This text provides novel readings ofthe Puritan antitheatrical controversy, taking the Puritan position seriously. It includes a comparative history of Byzantine debates over idolatry, and makes the suggestion that the ethical criticism of the developing market economy has relevance for the 2000s.
Автор: Burnett Название: Filming Shakespeare in the Global Marketplace ISBN: 1403992150 ISBN-13(EAN): 9781403992154 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This exciting new title investigates the explosion of Shakespeare films during the 1990s and beyond. Linking fluctuating `Shakespeares` with the growth of a global marketplace, the dissolution of national borders and technological advances, this book produces a fresh awareness of our contemporary cultural moment.
Автор: Brouillette Название: Postcolonial Writers in the Global Literary Marketplace ISBN: 0230507840 ISBN-13(EAN): 9780230507845 Издательство: Springer Рейтинг: Цена: 12577.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Combining analysis with detailed accounts of authors` careers and the global trade in literature, this book assesses how postcolonial writers respond to their own reception and niche positioning, parading their exotic otherness to metropolitan audiences, within a global marketplace.
Описание: Since 2007, South Africa has been one of the world's upcoming Business Process Outsourcing (BPO) offshore destinations. This book is based on the authors' most recent research into high performance BPO globally and new research streams specifically on Sou
Описание: Most businesses are ignoring the more than $4 Trillion new majority market. Is your business one them? Learn how to REFRAME your business for the Total Market Sometime around 2040, ethnic minorities will become the majority of the US population. Brands and businesses are not prepared.
Автор: Alc?ntara-Pilar, Del Barrio-Garc Название: Analyzing The Cultural Diversity Of Consumers In The Global Marketplace ISBN: 1466682620 ISBN-13(EAN): 9781466682627 Издательство: Mare Nostrum (Eurospan) Рейтинг: Цена: 29106.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The key to any marketing strategy is finding a way to reach and appeal to the consumer. In the case of a diverse consumer pool, marketers must strive to direct their promotional efforts to appeal to a global customer base.Analyzing the Cultural Diversity of Consumers in the Global Marketplace explores the strategies associated with promoting products and services to a culturally-diverse target market. Providing innovative solutions for global brands, this publication is ideally designed for use by marketing professionals, executives, students, as well as researchers.
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