Exploration and Exploitation in Early Stage Ventures and SMEs, B Aharonson, U Stettner, T Amb
Автор: Patrick Schulze Название: Balancing Exploitation and Exploration ISBN: 3834920258 ISBN-13(EAN): 9783834920256 Издательство: Springer Рейтинг: Цена: 13275.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: Within the last decades, an interesting economic phenomenon can be observed in many industries across the globe: companies that for many years had dominated their respective segments misjudged the potential of a new technology and, in consequence, missed an important innovation frequently resulting in fatal economic consequences. Just to give one example: KODAK lost its dominating position as it decided far too late to invest in digital photography, a radical innovation that completely changed the photo industry. Interestingly, like many other companies that have been subject to this phenomenon Kodak was considered to be excellently management and to possess well-designed customer processes. However, the factors driving the prosperity of an industry incumbent may at the same time trigger its economic decline. Contrary to "hungry" companies that believe disruptive innovations to be their opportunity to - shuffle the cards of the game, market leaders often seem to face serious difficulties in capitalizing on radical innovations.
Автор: Simon Parker Название: The Life Cycle of Entrepreneurial Ventures ISBN: 1441940723 ISBN-13(EAN): 9781441940728 Издательство: Springer Рейтинг: Цена: 54365.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book discusses topical issues in entrepreneurship organized around the various stages of venture creation, development and performance. It will help researchers and practitioners who want to pinpoint the key points emerging from the latest academic thinking.
Автор: Gunnar Wiedenfels Название: Trust of Potential Buyers in New Entrepreneurial Ventures ISBN: 3834916730 ISBN-13(EAN): 9783834916730 Издательство: Springer Рейтинг: Цена: 11878.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: The concept of customer loyalty has come to play an important role in established businesses. It is a well-known fact that a higher level of customer loyalty leads to greater company success. As a result, instruments of Relationship Marketing and the role played by trust and the creation of trust are becoming increasingly important. This is also the case with young enterprises: Brinkmann, for example, has ascertained that customer loyalty can contribute to success even in the early stages of company development. However, the role played by trust in this process until now appears to have been insufficiently researched. There is agreement on principle that trust is also important for New Entrepreneurial Ventures. There is, however, a lack of clarity with regard to a suitable concept of trust so that Welter und Smallbone (2006) declare a need for greater conceptual clarity with respect to the various forms of trust and the interrelationships between them . A series of studies is in fact already available in which theoretical models of trust are discussed; however, the scientific discussion has hitherto particularly lacked a broad empirical validation of the models considered. It would therefore be interesting to recognise which individual factors empirically influence a trust or trust development model in order to derive specific information for the companies involved in different industries or business phases. This is exactly where this dissertation by Gunnar Wiedenfels starts off."
Описание: Starting a new business takes a lot of energy and organization. The failure rate is alarmingly high and the task can look herculean at the outset. This new textbook provides a simple guide to help plan a successful new business, taking entrepreneurs and students through the steps required to avoid pitfalls and get your business going.
Автор: Vanhaverbeke Название: Managing Open Innovation in SMEs ISBN: 1107421330 ISBN-13(EAN): 9781107421332 Издательство: Cambridge Academ Рейтинг: Цена: 5544.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This book uses in-depth case studies to provide a structured analysis of open innovation practices in small and medium-sized enterprises.
Описание: This book brings together the research fields of start-up ecosystems and diaspora entrepreneurship. The author interprets the results of semi-structured interviews with four diaspora entrepreneurs and four experts in Berlin, as well as observations from field studies and the analysis of secondary sources. The findings prove impacts of diaspora ventures on the dynamics of the Berlin start-up ecosystem and are applied to a modified version of the ANDE toolkit. Identified domains of the start-up ecosystem Berlin are demonstrated. Berlin is among the top locations of start-up activities world-wide and currently the most dynamic ecosystem globally.
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