Mobility revolution in the automotive industry, Wedeniwski, Sebastian

Автор: Steven Daly
Название: Automotive Air Conditioning and Climate Control Systems,
ISBN: 0750669551 ISBN-13(EAN): 9780750669559
Издательство: Elsevier Science
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Цена: 5541.00 р. 7915.00 -30%
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Описание: Focuses on the theoretical, practical and legislative aspects of vehicle climate control systems for automotive engineering students and service professionals. This book provides the reader with knowledge of A/C systems, refrigerants and possible replacement systems like CO2, and includes coverage of electronic and electrical control.

Автор: Winkelhake, Uwe.
Название: The digital transformation of the automotive industry :
ISBN: 3319716093 ISBN-13(EAN): 9783319716091
Издательство: Springer
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Цена: 18028.00 р.
Наличие на складе: Поставка под заказ.

Описание: Building on his decades of experience as a consultant and project manager in the automotive industry, the author develops comprehensive and pragmatic recommendations for action regarding the digital transformation of the automotive and supplier industries. At the heart is the transition from a vehicle-focused to a mobility-oriented business model. Based on the catalysts of the digital change, four digitisation fields are structured, and a roadmap for their transformation is presented.

The topics of comprehensive change in corporate culture and an agile and efficient information technology are covered in detail as vital success factors. Selected practical examples of innovative digitisation projects provide additional ideas and impulses. An outlook on the automotive industry in the year 2040 completes the discourse.

Автор: Helmut Becker
Название: High Noon in the Automotive Industry
ISBN: 3642065236 ISBN-13(EAN): 9783642065231
Издательство: Springer
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Цена: 12157.00 р.
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Описание: Who has to recognize that politicians, scholars and large segments of society oblivious to supranational authorities and e- nomic globalization forces continue to labour under the notion that they are still fully autonomous and sovereign when shaping national economic policy.

Автор: Michael D. Johnson; Andreas Herrmann; Frank Huber;
Название: Customer Retention in the Automotive Industry
ISBN: 3322845117 ISBN-13(EAN): 9783322845115
Издательство: Springer
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Цена: 6986.00 р.
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Описание: The intensely competitive global automotive industry is in the midst of both a quality evolution and management transfonnation. In an evolutionary fashion, industry attention has progressed from a focus on internal quality, to external perceptions of customer satisfaction, to subsequent customer retention and profitability. More transfonnational is the change in the way automotive companies operate and manage themselves. An industry once dominated at a product level by engineering and a management level by fmance is becoming a cross functional, customer oriented industry. Understanding the links from quality to satisfaction to retention has become a key to financial and organizational success as the automotive industry enters the new millennium. We are fortunate, in this regard, to have assembled a diverse group of both academic and automotive industry contributors to offer a variety of insights into these links. After describing the ongoing changes in the automotive industry in more detail, this introductory chapter describes a framework for linking quality, satisfaction, and retention. The framework is used to introduce each of the individual chapters and highlight its contribution. Although our primary emphasis is on the automotive industry, the implications of the research and lessons learned extend far beyond. If anything, the automotive industry is a prototypical competitive, global industry that faces a myriad of business issues. These include, among others, issues pertaining to product development, service development, process improvement, product quality, service quality, supplier relationships, internal customer satisfaction, external customer satisfaction, retailing, promotion, pricing, franchising, and technology management.

Автор: Marco Guerzoni
Название: Product Variety in Automotive Industry
ISBN: 3319019066 ISBN-13(EAN): 9783319019062
Издательство: Springer
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Цена: 6986.00 р.
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Описание: Introduction.- Chapter 1: Variety in the Automobile Industry.- Chapter2: The Economics of Variety.- Chapter3: Empirical Analysis.- Conclusion.