Название: Trauma and public memory ISBN: 1349488062 ISBN-13(EAN): 9781349488063 Издательство: Springer Рейтинг: Цена: 8384.00 р. Наличие на складе: Есть у поставщика Поставка под заказ.
Описание: This collection explores the ways in which traumatic experience becomes a part of public memory. It explores the premise that traumatic events are realities; they happen in the world, not in the fantasy life of individuals or in the narrative frames of our televisions and cinemas.
The authors in this volume present a new point of view related to research methods and techniques in public relations and advertising. The book seeks to provide a research guide that covers topics including selecting and writing a research subject, data collection, and analysis selection for beginner researchers. The articles focus on various methods such as netnographical analysis, experimental study, case analysis, discourse analysis, Delphi method, survey, etc.
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